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Home - Content & Mobile Marketing - Page 23
Tag:

Content & Mobile Marketing

  • Zed, Nappy Boy to ring together

    by RCR Wireless News August 12, 2008
    by RCR Wireless News August 12, 2008

    Mobile content behemoth Zed announced an exclusive deal to distribute ringtones from the digital-only record label Nappy Boy Digital.Nappy Boy, which was founded by hip-hop star T-Pain, serves as a …

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  • Obama to announce VP choice using text messaging

    by RCR Wireless News August 11, 2008
    by RCR Wireless News August 11, 2008

    Barack Obama is using text messaging to keep his supporters informed of his choice of a running mate.The Democratic presidential candidate’s campaign is sending notes to potential voters asking them …

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  • Analyst Angle: Ads, ads everywhere, yet not the one I seek

    by RCR Wireless News August 11, 2008
    by RCR Wireless News August 11, 2008

    Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry. …

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  • FunMobile agrees to $1M settlement over charges for mobile content

    by RCR Wireless News August 8, 2008
    by RCR Wireless News August 8, 2008

    Florida Attorney General Bill McCollum today announced a $1 million settlement with a Hong Kong wireless content firm in connection with a state probe into consumer complaints about charges for …

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  • LiveWire to power Virgin Mobile USA’s ringback service

    by RCR Wireless News August 7, 2008
    by RCR Wireless News August 7, 2008

    Virgin Mobile USA Inc. has tapped LiveWire Mobile to power a new ringback application that allows subscribers to choose pre-selected content channels rather than individual tracks.Ringback Playlist, as the offering …

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  • CallWave snares WebMessenger for $9M

    by RCR Wireless News August 7, 2008
    by RCR Wireless News August 7, 2008

    CallWave Inc. shelled out $9 million in cash to pick up WebMessenger Inc., a Los Angeles-based developer of messaging applications for smartphones.CallWave, a privately held company that claims 42 employees, …

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  • Advertising: Another dime in mobile music jukebox

    by RCR Wireless News August 6, 2008
    by RCR Wireless News August 6, 2008

    Mobile music has been a one-hit wonder. But the big follow-up to the lucrative ringtone market may not be ringback tones, full-track downloads or any other single application. It may …

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  • Mobile video to score $15B in revenue by ’12

    by RCR Wireless News August 6, 2008
    by RCR Wireless News August 6, 2008

    Mobile video revenue will exceed $3.5 billion this year, driven by consumer demand for personalization and entertainment content on their mobile phones, according to new research from MultiMedia Intelligence.By 2012, …

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  • I want my m-TV free

    by RCR Wireless News August 5, 2008
    by RCR Wireless News August 5, 2008

    If there’s one lesson to be gleaned from all the mobile TV trials in the last year or so, it’s that users aren’t very interested in paying for the stuff. …

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  • The OEM service strategy

    by RCR Wireless News August 5, 2008
    by RCR Wireless News August 5, 2008

    Editor’s Note: Welcome to our weekly Reality Check column. We’ve gathered a group of visionaries and veterans in the mobile industry to give their insights into the marketplace.Along with every …

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  • MobiTV reaches 4 million mobile video subscribers

    by RCR Wireless News August 4, 2008
    by RCR Wireless News August 4, 2008

    Mobile TV provider MobiTV said it now counts 4 million subscribers to its mobile video programming service. That’s an increase from 3 million customers just 10 months ago. The rise …

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  • VIDEO: Olympics to provide vast opportunity for mobile content

    by RCR Wireless News August 4, 2008
    by RCR Wireless News August 4, 2008

    Welcome to our weekly RCR Wireless Newscast. This week it’s all about the Olympics, which are set to kick off Friday. Eyes from around the world will be on Beijing, …

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  • Venture capital financing wrap-up: Celeno and deCarta

    by RCR Wireless News August 1, 2008
    by RCR Wireless News August 1, 2008

    The following list includes venture capital and other investments into wireless companies announced during the past week. The value of the investment is included when available.—Celeno: Cisco led a $16 …

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  • Worst of the Week: All hail Google

    by RCR Wireless News July 31, 2008
    by RCR Wireless News July 31, 2008

    Hello! And welcome to our Thursday column, Worst of the Week. There’s a lot of nutty stuff that goes on in this industry, so this column is a chance for …

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  • Wireless revenues pop at EA, but not enough to please investors

    by RCR Wireless News July 30, 2008
    by RCR Wireless News July 30, 2008

    Electronic Arts Inc. continued to grow its mobile revenues even as it disappointed investors with a $95 million quarterly loss.The publishing giant’s wireless business generated $44 million in revenues during …

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  • Wireless should go for gold during Olympics

    by RCR Wireless News July 29, 2008
    by RCR Wireless News July 29, 2008

    Once again, the Olympics will be seen as a kind of barometer for mobile data. But for wireless to perform alchemy at this year’s games by turning consumers into gold, …

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  • Adult content remains lukewarm in U.S.: International markets continue to drive adoption

    by RCR Wireless News July 29, 2008
    by RCR Wireless News July 29, 2008

    Things move quickly in the U.S. mobile entertainment ecosystem – unless you’re an adult content vendor.From sex texts to moantones to bikini-clad models to full-on hardcore video, wireless porn is …

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  • Growing the mobile video advertising market

    by RCR Wireless News July 29, 2008
    by RCR Wireless News July 29, 2008

    Editor’s Note: Welcome to our weekly Reality Check column. We’ve gathered a group of visionaries and veterans in the mobile industry to give their insights into the marketplace.Patrick Maurer is …

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  • Sprint Nextel updates mobile Web home page

    by RCR Wireless News July 28, 2008
    by RCR Wireless News July 28, 2008

    Sprint Nextel Corp. overhauled its mobile Web service in an effort to deliver customized Internet content to subscribers.Sprint Web offers an adaptive home page that uses technology from ChangingWorlds to …

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  • Analyst Angle: Mobile content providers beware, the iPhone is a Trojan iHorse

    by RCR Wireless News July 28, 2008
    by RCR Wireless News July 28, 2008

    Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry. …

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  • Cellphoners to dial into latest Stephen King yarn

    by RCR Wireless News July 25, 2008
    by RCR Wireless News July 25, 2008

    Stephen King fans can check out the author’s latest work on their phones through a deal between Marvel Entertainment, CBS Mobile and Simon & Schuster subsidiary Scribner.The companies have teamed …

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  • Bango provides tracking for mobile site owners

    by RCR Wireless News July 22, 2008
    by RCR Wireless News July 22, 2008

    Bango expanded its mobile analytics offering, adding a tool that allows publishers to track the number of unique visitors to their wireless Web sites.A hosted service available free to publishers …

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  • REVIEW: Pocket Express hits the right marks

    by RCR Wireless News July 22, 2008
    by RCR Wireless News July 22, 2008

    Editor’s Note: Welcome to our weekly feature, Yay or Nay. Every week we’ll review a new wireless application or service from the user’s point of view, with the goal of …

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  • The impact of the iPhone on the smartphone application market

    by RCR Wireless News July 22, 2008
    by RCR Wireless News July 22, 2008

    Editor’s Note: Welcome to our weekly Reality Check column. We’ve gathered a group of visionaries and veterans in the mobile industry to give their insights into the marketplace.With the launch …

    Read more
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  • Class action against T-Mobile USA’s texting moves forward

    by RCR Wireless News July 21, 2008
    by RCR Wireless News July 21, 2008

    A federal judge in Seattle ruled a class action texting lawsuit against T-Mobile USA Inc. will move forward, a development that comes as the mobile-phone industry offers to help federal …

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