Video Optimization

Mobile content behemoth Buongiorno Vitaminic is expanding its video offerings with the $1.3 million acquisition of Inventa, a London-based mobile video production agency.Buongiorno, which operates a host of direct-to-consumer storefronts around the world under the Blinko brand, hopes to target …

The Hyperfactory is expanding its mobile advertising offerings with an ad-buying network designed to generate marketing messages across wireless applications.The New Zealand-based outfit hopes to offer a one-stop shop for companies looking to tout their brands on the wireless Web, …

Entertainment media giant IMG jumped onto the wireless video field with the acquisition Nunet AG, a Cologne, Germany-based mobile media company.Terms of the deal were not disclosed.Nunet powers 200 streaming wireless TV channels for more than 20 mobile network operators …

As tier-one carriers vie to lure users with eye-catching video clips of hit TV shows and music stars, Patrick Kearney is hoping to draw mobile viewers with monkeys reading the news. Monkey News Network, as it’s branded, is one of …

Hollywood is no stranger to change. It continues to ride a wave of new mediums, distribution channels and formats. Major television studios and networks have learned to embrace new technologies while still capitalizing on a business plan that has made …

The DVB-H market is set to explode from $60 million in revenues last year to more than $2 billion in 2010, according to new figures from Frost & Sullivan.The market research firm said DVB-H technology, which supports the broadcast of …

MTV announced a new program-one that will incorporate a variety of wireless technologies-that will run across its standard broadcast networks as well as Internet and mobile TV channels. Verizon Wireless will serve as MTV’s wireless carrier partner for the offering.MTV’s …

Mobile video is still very much in its infancy, but Third Screen Media claims it is reaching consumers by delivering a click-to-play wireless TV commercial.The Boston-based mobile marketing company this week will tout its first click-to-video effort, a WAP-based campaign …

Mobile content vendor Player X announced it scored $9.8 million in its second round of venture funding. New investors Nordic Venture Partners and Long Acre Partners participated in the round, as well as the company’s initial investor Arts Alliance.“This is …

Online movie rental giant Netflix Inc. announced plans to roll out a new feature that will allow subscribers to stream movies and television series to their personal computers. The company eventually plans to expand the service to support any Internet-capable …

Comedy Central’s “The Daily Show” is far and away the television program that consumers are most interested in watching on mobile telephones. During the second quarter of 2006, the Comedy Central show was the most popular show for mobile video …

LAS VEGAS-The only thing holding up the explosion of the mobile phone content and advertising business continues to be the lack of interested viewers, panelists bemoaned at the second annual NATPE Mobile conference here. Under 10%Currently, 20 percent of all …

The nascent mobile TV market received a jolt last week as Verizon Wireless released more details of its forthcoming Vcast Mobile TV service, while potential competitor Modeo L.L.C. launched a trial of its service in New York City. Of course, …

THE COUNTLESS PLAYERS lumbering around on the user-generated mobile video playground aren’t just looking for consumers. They’re also hoping to find a viable business model or two.The success of Internet sites such as YouTube, Jumpcut, Vimeo and Google Video has …

Warner Music Group struck its second mobile deal in as many days, announcing an agreement to distribute videos through MobiTV Inc.The music company said it will offer made-for-mobile videos including artist-created clips from Linkin Park and other Warner acts. The …

Modeo L.L.C., a subsidiary of Crown Castle International Corp., announced today that it has launched a trial version of its live, commercial quality mobile TV service in New York City. The beta service was launched after more than three years …

As expected, Verizon Wireless announced in conjunction with the Consumer Electronics Show in Las Vegas details of its planned mobile TV service, which will run on Qualcomm Inc.’s MediaFLO mobile TV network. Verizon Wireless did not disclose what it will …

Sling Media Inc. was only a blip on the wireless industry’s radar screen until April, when the company released its SlingPlayer Mobile software. The $30 software allows SlingBox owners to watch TV on any smartphone running Microsoft Corp.’s Windows Mobile …

For the wireless industry, it may be the most disruptive technology of 2006. And it all happened because Blake Krikorian couldn’t watch a baseball game. Krikorian, a San Francisco native and baseball fan, was working with his brother at their …

It’s not a phenomenon unique to any of the major wireless carriers, but the forum that concert sponsorship and promotion has entered is now as evolved as the technology it relies on for delivery.When carriers began sponsoring live concerts as …

The N, a TV channel for teens developed by MTV, will be available on Sprint Nextel Corp.’s mobile TV service, the companies announced. MTV’s The N Mobile will be available for $5 per month and will feature short video clips …

Motorola Inc. is spending $39 million to expand its IPTV video processing and distribution capabilities with the purchase of Tut Systems Inc.The move gives Motorola the ability to supply service providers with the gear they need to deploy advanced video …

It may not be live from New York, but thanks to a new partnership among Cingular Wireless, NBC Universal and Broadway Video Entertainment, subscribers to the nation’s No. 1 carrier now have exclusive access to more than 100 video clips …

News junkies can now use their cell phones to access the latest video reports from Reuters following the company’s launch of a free, ad-supported video service. The service is available at mobile.reuters.com and works on smart phones from Nokia Corp., …

With a new leader in place, Crown Castle International Corp.’s mobile TV subsidiary Modeo L.L.C. says with confidence that its upcoming New York City trial will attract partners, enabling the company to carry out further launches of its streaming, multicast …