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IMG acquires Nunet for mobile media

Entertainment media giant IMG jumped onto the wireless video field with the acquisition Nunet AG, a Cologne, Germany-based mobile media company.
Terms of the deal were not disclosed.
Nunet powers 200 streaming wireless TV channels for more than 20 mobile network operators in Europe, Africa and the Americas; its clients include Vodafone Germany, South Africa’s Vodacom, A1 Mobilkom in Austria and Swisscom. The company also provides both technology and editorial support for WAP sites, video-on-demand services and real-time tickers.
IMG, a subsidiary of Forstmann Little & Co., claims 2,600 employees in 30 countries. The company hopes to use Nunet to expand its sports, documentary, drama and comedy content offerings to mobile users.
“Nunet’s capabilities perfectly complement those of IMG Media, leading to further synergies and the enhancement of the service we can offer our clients,” said Todd McCormack, senior vice president of IMG Media. “IMG is committed to investing in assets to help drive growth for our clients, and we recognize that Nunet’s executive talent, tools and infrastructure will add significant resources to capture value in the mobile content value chain.”


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