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Home - Content & Mobile Marketing - Page 158
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Content & Mobile Marketing

  • Ipsh technology to be used in marketing Starsky and Hutch

    by RCR Wireless News March 26, 2004
    by RCR Wireless News March 26, 2004

    ATLANTA-Wireless content and technology company Ipsh said its new picture-rendering technology will be used in a mobile marketing campaign for Warner Brother’s new “Starsky and Hutch” movie. “We are growing …

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  • Marketing to drive content use

    by RCR Wireless News March 25, 2004
    by RCR Wireless News March 25, 2004

    OBERHAUSEN, Germany-Killer marketing concepts, not killer applications, will help mobile operators reach potential mobile content customers, according to a new report from multimedia messaging company conVisual and consulting company ISI. …

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  • Game developers focus in on wireless

    by RCR Wireless News March 25, 2004
    by RCR Wireless News March 25, 2004

    SAN JOSE, Calif.-Wireless is a major theme at this year’s Game Developers’ Conference, with Motorola Inc., Qualcomm Inc., Mobliss and Microsoft Corp. among those making announcements at the show. The …

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  • Philips, Sony, E Ink target paper-like experience via mobile

    by RCR Wireless News March 25, 2004
    by RCR Wireless News March 25, 2004

    TOKYO-A new application from Royal Philips Electronics, Sony Corp. and E Ink Corp. allows mobile users a paper-like reading experience via mobile devices. The Electronic Paper Display module, designed by …

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  • CinemaElectric to sell content on AOL, Yahoo!

    by RCR Wireless News March 25, 2004
    by RCR Wireless News March 25, 2004

    HOLLYWOOD, Calif.-CinemaElectric Inc. announced it will sell mobile content through America Online Inc. and Yahoo! Inc. CinemaElectric is a wireless services company that provides multimedia entertainment for mobile devices in …

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  • Diggit plans Elvis-branded apps

    by RCR Wireless News March 24, 2004
    by RCR Wireless News March 24, 2004

    NEW YORK-The king lives on through new mobile applications from Diggit Entertainment Group. Diggit announced it will develop a suite of Elvis Presley-branded applications for mobile devices through an exclusive …

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  • nReach, Merit partner for mobile content vending

    by RCR Wireless News March 24, 2004
    by RCR Wireless News March 24, 2004

    PLYMOUTH MEETING, Pa.-SmartServ Online Inc. said its subsidiary nReach has partnered with Merit Industries to introduce self-serve mobile content vending machine products nationwide. nReach provides mobile ring tones, graphics, games …

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  • Telcel to use Access technology

    by RCR Wireless News March 24, 2004
    by RCR Wireless News March 24, 2004

    ATLANTA-Mobile content delivery and Internet access technology provider Access announced that Mexican wireless operator Radiomovil Dipsa S.A. de C.V., known as Telcel, will use technologies and services from Access, including …

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  • Liberty Alliance expands relationships

    by RCR Wireless News March 23, 2004
    by RCR Wireless News March 23, 2004

    SAN FRANCISCO-The Liberty Alliance, a consortium working on an open federated identity standard, said it formed new relationships with six global alliances including the Network Applications Consortium, Open Mobile Alliance, …

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  • Qpass signs carrier software agreements

    by RCR Wireless News March 23, 2004
    by RCR Wireless News March 23, 2004

    ATLANTA-Qpass Inc. announced software agreements with Alltel, Cingular Wireless and Triton PCS at this week’s CTIA wireless 2004 show in Atlanta. Alltel licensed Qpass’ flagship Prosperity Series software to manage …

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  • FOX Sports Interactive expands wireless agreements

    by RCR Wireless News March 23, 2004
    by RCR Wireless News March 23, 2004

    ATLANTA-FOX Sports Interactive Media said it expanded its publishing partnership with Sorrent into other areas besides games. Under the deal, Sorrent will create and publish all new FOX Sports Mobile …

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  • AGmobile, Univision team for Spanish-language content

    by RCR Wireless News March 23, 2004
    by RCR Wireless News March 23, 2004

    CLEVELAND-AGmobile, the new media subsidiary of American Greetings Corp., and Univision Online, a division of Hispanic broadcasting company Univision Communications Inc., have teamed to provide Spanish-language content-based products, services and …

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  • VeriSign to target wireless

    by RCR Wireless News March 22, 2004
    by RCR Wireless News March 22, 2004

    ATLANTA-Long known for its Internet technologies and services, VeriSign Inc. today announced plans to unify its telecommunications offerings and promote its brand to wireless carrier and content customers. The company …

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  • The story on storage

    by RCR Wireless News March 22, 2004
    by RCR Wireless News March 22, 2004

    The future market for mobile-phone memory will total almost $6 billion, according to some in the industry, and could surpass the potential of the massive desktop computer industry in just …

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  • Siemens to integrate Ubiquity SIP server

    by RCR Wireless News March 22, 2004
    by RCR Wireless News March 22, 2004

    MUNICH-The Siemens Information and Communication Mobile Group and Ubiquity Software Corp. announced they will integrate Ubiquity’s Session Initiation Protocol (SIP) Application Server into Siemens’ IP Multimedia Subsystem, IMS@vantage. With Ubiquity’s …

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  • Symantec expands firewall products

    by RCR Wireless News March 22, 2004
    by RCR Wireless News March 22, 2004

    CUPERTINO, Calif.-Symantec Corp. announced it is expanding its family of secure firewall applications with the Symantec Gateway Security 300 Series, including the 320, 360 and 360R. The 300 series of …

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  • Players test pilot program for phone-TV content

    by RCR Wireless News March 17, 2004
    by RCR Wireless News March 17, 2004

    BERLIN-Wireless heavyweights Nokia Corp., Philips, Universal Studios Networks Germany and Vodafone’s research division announced a pilot program to develop a digital broadcasting technology for mobile phones. The technology would allow …

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  • InphoMatch platform expands company's play in content biz

    by RCR Wireless News March 15, 2004
    by RCR Wireless News March 15, 2004

    Text messaging interoperability company InphoMatch announced plans to expand into the wireless content market with its new InphoMatch Interactive (Imi) platform, which the company said takes the headache out of …

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  • Manufacturers gear up for biggest handset year ever

    by RCR Wireless News March 15, 2004
    by RCR Wireless News March 15, 2004

    As mobile-phone makers gear up for what likely will be their biggest year ever, Motorola Inc., Sony Ericsson Mobile Communications L.P. and several other manufacturers kicked off the season with …

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  • Intel, Bush administration get tougher on China

    by RCR Wireless News March 15, 2004
    by RCR Wireless News March 15, 2004

    WASHINGTON-The stakes have been raised in the U.S.-China wireless trade dispute, with the Bush administration last week issuing a veiled threat about seeking redress at the World Trade Organization, and …

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  • Microsoft names partners in wireless video project

    by RCR Wireless News March 12, 2004
    by RCR Wireless News March 12, 2004

    REDMOND, Wash.-Microsoft Corp. announced it will team with TWI Interactive and Vidiator Technology Inc. to offer a wireless video product for sale to mobile network operators. The companies’ new MobileVision …

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  • Setanta aids AWS offer foreign sports news

    by RCR Wireless News March 12, 2004
    by RCR Wireless News March 12, 2004

    VANCOUVER, Canada-Setanta Media has teamed with AT&T Wireless Services Inc. to offer mobile applications featuring European sports to the U.S. market via AT&T Wireless’ mMode service. The initial launch of …

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  • Opera unveils new mobile OS

    by RCR Wireless News March 10, 2004
    by RCR Wireless News March 10, 2004

    OSLO, Norway-Opera Software released a new version of its operating system for mobile phones. The company said the new version 7 features its desktop core engine and includes support for …

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  • GAO asked to review trade agreements

    by RCR Wireless News March 9, 2004
    by RCR Wireless News March 9, 2004

    WASHINGTON-A key Senate lawmaker, amid a ballooning trade deficit and festering disputes with foreign countries over wireless standards and other barriers to open markets, today asked the General Accounting Office …

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  • Chinese content firm has strong IPO on Nasdaq

    by RCR Wireless News March 8, 2004
    by RCR Wireless News March 8, 2004

    SHANGHAI, China-Chinese wireless content company Linktone Ltd. made an impressive debut in its Nasdaq initial public offering, with share prices soaring as high as $19.50 per share. The company offers …

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Editorial Reports

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Since 1982, RCR Wireless News has been providing wireless and mobile industry news, insights, and analysis to mobile and wireless industry professionals, decision makers, policy makers, analysts and investors.

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