YOU ARE AT:CarriersTelstra adds 100 stores amid shift in customer service

Telstra adds 100 stores amid shift in customer service

TechWorld Australia | February 21, 2011 | Rodney Gedda

More support needed through retail channels, online service to go ahead

Telstra has announced it will open 100 new retail stores over the next three years to leverage growth in its mobile business.

With its retails stores being visited by about 30 million people every year, Telstra chief executive David Thodey said more stores will make it easier for customers to interact with the company.

“This initiative means our retail outlets will now appear in even more locations,” Thodey said.

Telstra added more than 500,000 new mobile customers in the second quarter of the 2010/11 financial year.

February has been a busy month for Telstra with the announcement it will begin operating the first 4G mobile network by the end of the year.

Telstra will also offer more Android-based smartphones as part of its mobile handset range.

Changing customer support options

Last week news reports surfaced about Telstra’s decision to cut call centre positions in regional Victoria, with more than 100 jobs to be axed.

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