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Medio Systems hits stride, traffic grows tenfold in a year

Medio Systems Inc., which launched a customer retention platform last month, has since surpassed 2.5 million daily unique users. Data captured from that use is generating more than 200 million analytic log events per day and more than 250 million personalized page views...

Medio Systems launches customer retention service for carriers

Churn is inevitable, but it is bad and Medio Systems Inc. has a new service to help combat it. A new customer retention service from the Seattle-based company gives carriers the ability to target customers with relevant offers to keep them on board.Built on...

Proximic’s iPhone app looks to advance search field

Google Inc. continues to dominate the online-search space, but who will win in mobile - and how they'll get there - is anybody's guess.The already crowded field of mobile-search providers got a little more packed last week as Proximic, a San Francisco- and Munich,...

Mobile search set for new growth spurt: Smartphones offer fertile ground for local business info

With the launch of Apple Inc.'s 3G-capable iPhone earlier this summer, along with a slew of other Web-ready smartphones topping consumers' wish lists, the mobile search market stands as one of the most rapidly expanding avenues of digital marketing.There is no shortage of outfits...

Day 2: Getting down to business

Anyone looking for more talk of interplanetary colonization during the Day Two keynote surely was disappointed.Wednesday's speakers eschewed Richard Branson's April Fools' Day hijinks in favor of a more traditional approach. Marco Boerries, who heads up Yahoo Inc.'s mobile efforts, used the platform to...

Search for the mobile masses: Mobile search set to explode as platform evolves

It's no secret that trying to find content or information on a mobile phone is a daunting task for most consumers.Carrier deck layers can seem like concentric circles of hell, wireless Web searches are often ill-suited for wireless devices, and the screen sizes of...

Trials, tribulations and layoffs

Raise your hand if you were shocked by those reports of big layoffs at Motricity.Yeah, me neither. Sadly.The heavily funded Durham, N.C.-based mobile content company is said to be slashing nearly a third of its 650-employee workforce in the wake of its acquisition of...

Medio launches on-device portal

Medio Systems Inc. launched an on-device portal designed to give users one-click access to content on the wireless Web.The offering uses predictive text and a single universal search box to help users find real-time information as well as downloadable content. The Medio ODP is...

Mobile ads a balance of privacy concerns

ONLINE ADVERTISERS ARE INCREASINGLY LOOKING to deliver highly targeted come-ons to consumers on their cellphones.Indeed, the wireless advertising market is expected to explode in the next few years as marketing firms learn how to address the mobile market. But all that prosperity will come...

Analyst Angle Special Edition: Mobile advertising has arrived: Close encounters of the third screen

Editor's Note: Welcome to a special edition of our weekly feature, Analyst Angle. We've collected a group of the industry's leading analysts to give their outlook on the hot topics in the wireless industry. In the coming weeks look for columns from Jupiter Research's...

T-Mobile launches Medio-powered search service in Europe

T-Mobile International launched a mobile search service for European t-zones customers in the United Kingdom, Germany, Austria, and the Netherlands, with plans to expand to the Czech Republic later this month. The mobile search service allows users to sift through content types, including multiple...

Medio teams with mPoria for mobile ad campaigns

Mobile search provider Medio Systems Inc. and m-commerce technology company mPoria Inc. announced a strategic partnership to help retailers reach wireless users on their phones.Medio, which powers Verizon Wireless' Get It Now search offering, said it will provide mobile advertising campaigns to mPoria's retail...

Medio acquires Suhari for off-deck mobile advertising

Medio Systems Inc. announced it acquired rival mobile ad firm Suhari L.L.C. Terms of the deal were not disclosed."Medio has a track record of successfully partnering with mobile operators to deliver the most intuitive mobile search experience to consumers while increasing revenues for operators,"...

Mobile Search: Emerging Opportunities for Operators and Marketers

Editor's Note: Welcome to Reality Check, a feature for RCR Wireless News' new weekly e-mail service, Mobile Content and Culture. We've gathered a group of visionaries and veterans in the mobile content industry to give their insights into the marketplace. In the coming weeks...

Analyst Angle: Mobile Search: Emerging Opportunities for Operators and Marketers

Editor's Note: Welcome to our Monday feature, Analyst Angle. We've collected a group of the industry's leading analysts to give their outlook on the hot topics in the wireless industry. In the coming weeks look for columns from Compete's Miro Kazakoff, Current Analysis' Avi...

Solving the mobile search puzzle

Google and Yahoo have done a bang-up job optimizing search tools on the wired Internet, and the companies are moving aggressively into the mobile space. But they are going to face fierce competition from white-label companies that are partnering with wireless carriers. I know;...

Amp’d begins search for new advertising firm

Amp'd Mobile, looking to ramp up subscribers and bring in revenue from advertising, has placed its $35 million advertising account into review.A company spokeswoman said the marketer's ad agency Taxi, which launched the brand, will not participate in the review. She declined further comment....

Medio to serve ads over Amp’d

Medio Systems Inc. joined the mobile advertising stampede, unveiling a performance-based ad-serving network for both on-deck and off-deck activity.Mobile virtual network operator Amp'd Mobile Inc. will be the first service provider to use the offering, which tracks user demographics, click-though histories and "behavioral trending...

More than an MVNO? Amp’d continues mobile content push

Amp'd Mobile Inc. continued to expand its impressive content portfolio, inking deals with actor Jack Black and "24" producer Howard Gordon to offer original, made-for-mobile programming. The news stands atop a number of similar agreements signed in recent days, which may indicate that made-for-mobile...

MAKING MADE FOR MOBILE: Wireless firms continue push for exclusive content for cellphones

Amp'd Mobile Inc. continued to expand its impressive content portfolio, inking deals with actor Jack Black and "24" producer Howard Gordon to offer original, made-for-mobile programming. The news stands atop a number of similar agreements signed in recent days, which may indicate that made-for-mobile...

Yahoo aims to pass Google in growing mobile search space

Internet behemoths and pure-play startups are hastily inking deals and positioning themselves for a long, hard slog on the mobile search battlefield.Yahoo Inc. continued its aggressive move into wireless last week, using the Consumer Electronics Show to tout a host of new partnerships for...

Medio to power T-Mobile USA content search

T-Mobile USA Inc. tapped Medio Systems to power mobile content searches on its t-zones portal.The carrier said Medio's technology "presents subscribers with the most relevant results" for content such as ringtones, ringback tones, local business listings and selected Web pages. The service uses a...

Verizon Wireless, Alltel expand content search

LOS ANGELES—Verizon Wireless and Alltel Wireless each announced that new search tools are available to their subscribers for free. Verizon Wireless said its Get It Now Search application, developed by Medio Systems Inc., lets subscribers search by voice or by typing. The service searches...

Medio acquires WebRelevance for mobile search

LAS VEGAS—Mobile search provider Medio Systems Inc. said it acquired WebRelevance in a move to bolster its mobile advertising platform. WebRelevance provides software and services in the contextual advertising space, which is Web advertising that targets specific users based on content they access. For...

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