Content & Mobile Marketing

KINGSWOOD, United Kingdom-ROK Entertainment Group said its ROK Player allows multimedia memory card-capable mobile phones to play content-loaded multimedia chips on the full screen of their handsets rather than in …

Mobile TV took a big step forward last week as Qualcomm Inc. announced plans to deploy an $800 million nationwide network delivering multimedia messaging service broadcasts to mobile handsets. Use …

With wireless gaming finally beginning to catch fire, game developers are learning to exploit the most basic element of the mobile phone: its ability to communicate. Developers have learned that …

NEW YORK-Mobile content company Crisp Wireless will team with Video Design Software to offer an integrated package of mobile video marketing products. The offerings are designed to enable broadcasters and …

Looking to explore strategic growth options, content provider SmartServ Online Inc. retained investment banking firm Jefferies & Co. Inc. Jefferies will advise the company’s management on financing and capital resources, …

Terrified by the stigma of pornography and despite its revenue-enhancing potential, U.S. carriers continue to keep mobile adult content at arm’s length, refusing to offer it through their portals. But …

NEW YORK-Mobile content company Crisp Wireless will team with Video Design Software to offer an integrated package of mobile video marketing products. The offerings are designed to enable broadcasters and …

PLYMOUTH MEETING, Pa.-Looking to explore strategic growth options, content provider SmartServ Online Inc. announced that it has retained investment banking firm Jefferies & Co. Inc. Jefferies will advise the company’s …

OSLO, Norway-The Mobile Media Co. announced the acquisition of Cee.tv Format, a developer of interactive television shows and mass marketing applications. Mobile Media said it will use content from 4-year-old …

Nokia Corp. and U.S. tower firm Crown Castle International Corp. have partnered to bring video services to U.S. mobile users, the companies said Tuesday. In October, the team launched digital …

What a week! CTIA’s I.T. show in San Francisco was weird, good and educational. A show that started out as a way to reach CTOs and CIOs of top businesses …

SANTA CLARA, Calif.-Mobile marketing company July Systems has launched a “Game Sampler” service on AT&T Wireless Services Inc.’s mMode offering, allowing would-be gamers to try them before they buy. With …

SAN FRANCISCO-Mobile music, games and enterprise applications are beginning to flood the market, creating a buzz the industry hasn’t seen in years. But while insiders salivate over “hockey-stick” projections for …

While primarily a stomping ground for carriers and content developers to meet and deal, this year’s CTIA Wireless I.T. & Entertainment show, held last week in San Francisco, also provided …

SEATTLE-Nextel Communications Inc. subsidiary Boost Mobile will offer mobile entertainment from developer and publisher Dwango Wireless, the companies announced Friday. Dwango will provide downloadable Java-based titles featuring racing, blackjack, roulette …

SANTA CLARA, Calif.-Mobile marketing company July Systems has launched a “Game Sampler” service on AT&T Wireless Service’s mMode offering, allowing would-be gamers to try games before they buy them. With …

Yahoo Inc. has followed Google into the mobile-search arena, launching a service that allows wireless users to query its search engine over their handsets. Yahoo Search, which launched Wednesday, enables …

SAN FRANCISCO-Sony Pictures Digital announced an exclusive partnership with Revolution Studios to develop mobile content for its future movies, including the action sequel “XXX: State Of The Union.” Sony Pictures …

ESPOO, Finland-Brazilian mobile operator TNL PCS (Oi Celular) has selected Nokia to expand its GSM/EDGE network in an $115 million deal. Nokia will expand and upgrade Oi’s core network by …

WOODBURY, N.Y.-Cricket Communications Inc. has selected Comverse’s Multimedia Messaging Service Center system for multimedia content delivery. Comverse said Cricket will be able to support high-volume personal and applications-based multimedia messaging …

NEW YORK-Fashion magazine Vogue and Samsung Telecommunications America announced a long-term partnership designed to promote technology as an essential component to style. The partnership includes a co-marketing program, including a …

Sprint Corp. announced it will be the first carrier to offer palmOne Inc.’s new Treo 650 smart phone. The device, which will retail for $600, includes phone, e-mail, Web, organizer, …

SAN FRANCISCO-Cingular Wireless announced Disney Mobile content, including ring tones, graphics, games and multimedia messaging, is now available for download to Cingular handsets and from Cingular’s Web site. Offerings feature …

SAN FRANCISCO-Wireless Services Corp. said it has deployed its multimedia wireless data network and MicroLocal Mobile Content Engine offerings with regional carriers CellOne Great Lakes of Iowa and MidTex Cellular. …

You could call Bill Diggins lots of things-music mogul, artists’ advocate, maybe even visionary. Just don’t call him a ringtone salesman. According to the founder of 2-year-old music marketer Diggit …