NEW YORK-Mobile content company Crisp Wireless will team with Video Design Software to offer an integrated package of mobile video marketing products.
The offerings are designed to enable broadcasters and advertisers to reach mobile users through video broadcasts. Applications include automated generation of titles for music videos, a ticker-type “crawl,” live polling and real-time sports scoreboards.
“The marriage of TV and wireless is creating new ways for viewers to enjoy their favorite television shows,” said Boris Fridman, Crisp’s chief executive officer.
