VPISystems launched a policy analytics offering dubbed OnePlan Policy Analytics, which promises to enable mobile operators to create policies that reflect their subscribers’ behavior, preferences and network conditions. It also touches the modeling and analyzing network requirements for new business opportunities and promotions by exploiting the existing policy charging and rules function (PCRF) event records or logs.
In a statement, Tito Sharma, president and CEO of VPIsystems, noted that as the telecom market today continues to roll-out LTE services, it is marked by intense competition and constant change. Therefore, “operators have to adapt quickly to new business models, technological advances and rapidly evolving subscriber demands.”
Telecom CIO Spotlight — In a second round of discussion, RCR Wireless News produced a TV show about the role of CIOs in improving telecom operators business and help them increase revenues, to better understand their customers and reduce costs. Check out the video interview and be sure to download the feature report.
SAP enhancement in big data — SAP announced an evolved big data strategy and vision as it partners with Intel and Hortonworks to redistribute Hadoop. The German company has expanded its big data offerings around three major pillars: the SAP HANA platform; applications enabled for big data; and data science. SAP has also announced new re-seller agreements expand existing partnerships with both vendors.
SAP also announced a new big data-enabled application for manufacturers and has created a new data science organization to better help customers uncover relevant signals within their data.
Rising investment — Vantage Partners recently conducted a survey of Fortune 1000 C-suite executives and executives with responsibility for big data. If, last year, just over one-third of respondents reported big data investments of $1 million or more, this year, that proportion has grown to 68% with 88% reporting that their organization plans to spend greater than $1 million on big data initiatives by 2016.
The survey also noted that 19% of respondents report that investments in big data will exceed $10 million in 2013, rising to 50% by 2016. Of the organizations that have already tested the big data waters, 32% of executives reported that their big data initiatives are fully operational, in production or have been operationalized across the corporation.
More news from the telecom analytics market:
- IBM unveiled a set of new innovations from its Customer Experience Lab, focused on new social, mobile and big data innovations to help C-suite leaders.
- The network analytics market is expected to be worth $1.7 billion by 2018. The major forces driving the market are growing network traffic, upgrading of technologies, quality-of-experience maintenance and targeted marketing.
- Cognosys Technologies launched CgSocialAnalyst, a big data-based social sentiment analysis solution. The platform is designed to deliver sentiment analysis over huge amounts of data collected from social media and generating BI analytics and dashboard for data metrics.
- 1010data partnered with Tableau Software to combine enhanced visualization, allowing Tableau customers to analyze complex data sets faster on 1010data’s cloud-based analytical platform.
The telecom analytics series provides weekly insights on trends, new products and other topics that touch on the advantages and monetization opportunities of analytics tools for telecom operators, including big data, business intelligence, customer experience analysis and management, business analytics and network analytics.
