Content & Mobile Marketing

L.M. Ericsson, Motorola Inc. and ZTE Corp. joined Asia-Pacific’s largest mobile alliance group, Bridge Mobile Alliance, increasing the membership base from eight to 11. The vendors joined the alliance through …

Verizon Wireless successfully conducted over-the-air calls using CDMA2000 1x EV-DO Revision A technology from Lucent Technologies Inc., and Lucent said its Rev. A infrastructure will be commercially available in 2006. …

SALT LAKE CITY-Internet Protocol technology provider CoConnect Inc. will part with more than $200,000 in stock to acquire filmmaker and digital entertainment consultant firm Atcom Media Group, the companies announced …

SAN DIEGO-Qualcomm Inc. has paid $57 million in cash for Elata, a privately held U.K.-based developer of content-delivery software, the chipmaker said Wednesday. Qualcomm said it will integrate its BREW …

RA’ANANA, Israel-Technology company Emblaze Ltd. announced it acquired video-communications company VCON Ltd., which is based in Israel. Emblaze said it will continue to offer VCON’s mobile-video solutions to its customers, …

BOSTON-Personalization and “infotainment” offerings will fuel an explosion in the mobile-data industry during the next five years, according to a report from Strategy Analytics released Wednesday. Wireless data in North …

LEIPZIG, Germany-A group of four companies deployed four 2.2-meter high-illuminated columns at this week’s Games Convention in Leipzig, Germany. The technology will beam free mobile content to Bluetooth-enabled devices in …

Shares of Dwango Wireless Inc. plummeted Tuesday and Rick Hennessey stepped down as chief executive officer after the content provider posted a second-quarter loss of $5.56 million, or 64 cents …

NEW YORK-Flytxt, which provides mobile marketing technology and services, said it is partnering with HarperCollins Children’s Books to launch the Meg Cabot Mobile Club, a cell-phone text messaging program to …

Sprint Nextel Corp. reported a five-year agreement with the National Football League for the wireless carrier’s Sprint-branded service to become the official wireless telecommunications service sponsor of the NFL. The …

As the wireless industry and others that provide content and value in the supply chain wrestle with digital rights management in the age of the third screen, those same players …

Jason Ford can walk through any mall in the United States without eliciting a second glance. But in the tiny universe that is wireless gaming, he may as well be …

America Online Inc. is stepping up its move into the wireless industry with the acquisition of privately held software developer Wildseed Ltd., the Internet giant announced last week. Terms of …

The battle for wireless customers between the industry’s No. 1 operator Cingular Wireless L.L.C. and No. 2 Verizon Wireless is set to move into the rapidly expanding hybrid-plan market segment. …

SK-Earthlink’s plans to launch a mobile virtual network operator service have been pushed back until at least early next year, but despite the delay, the company is not scaling back …

Controversial messaging company SMS.ac is hoping to scrub its image by issuing consumers’ rights guidelines for wireless companies. The text-messaging company issued a six-point Consumer Bill of Rights calling on …

Sprint Corp. closed on its $35 billion acquisition of Nextel Communications Inc. in a deal that will strengthen its position as the industry’s third-largest wireless operator with nearly 40 million …

NEW YORK-Star Trek fans will soon be able to access themed content through a branded phone modeled on the communicators used in the 1960s TV show. Sona Mobile Inc. will …

Verizon Wireless and Sprint PCS expanded their mobile music offerings this week with two announcements. Verizon Wireless will team with Clear Channel Entertainment Properties to broadcast clips from the Latin …

IRVINE, Calif.-Boost Mobile users can exchange e-mails, instant messages, pictures and profiles with like-minded subscribers under a new localized community application. The mobile virtual network operator launched Boost Hookt, which …

Controversial messaging company SMS.ac is hoping to scrub its image by issuing consumers’ rights guidelines for wireless companies. The text-messaging company issued a six-point Consumer Bill of Rights calling on …

SAN JOSE, Calif.-Wireless games and content publisher Namco America Inc. announced availability of Pac-Man’s Arcade Corner. The interactive ringtone application features Pac-Man as the host and includes a source for …

NEW YORK-TV broadcasting giants ABC and NBC continued to target wireless users with two partnerships unveiled Tuesday. ABC said it will team with mobile content provider Proteus to deliver ringtones, …

PLAINFIELD, Ind.-Brightpoint Inc. entered the mobile content space via an agreement with InProdicon AB, which distributes digital content in the Nordic region. The agreement between Brightpoint Sweden AB and InProdicon …

While the industry steps up marketing campaigns in an effort to push lucrative nonvoice applications, content providers are quietly working to create “mobile communities” centered on wireless content and services. …