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Home - Archives for Roberta Prescott - Page 3
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Roberta Prescott

Avatar of Roberta Prescott
Roberta Prescott

Editor, [email protected] Roberta Prescott is responsible for Latin America reporting news and analysis, interviewing key stakeholders. Roberta has worked as an IT and telecommunication journalist since March 2005, when she started as a reporter with InformationWeek Brasil magazine and its website IT Web. In July 2006, Prescott was promoted to be the editor-in-chief, and, beyond the magazine and website, was in charge for all ICT products, such as IT events and CIO awards. In mid-2010, she was promoted to the position of executive editor, with responsibility for all the editorial products and content of IT Mídia. Prescott has worked as a journalist since 1998 and has three journalism prizes. In 2009, she won, along with InformationWeek Brasil team, the press prize 11th Prêmio Imprensa Embratel. In 2008, she won the 7th Unisys Journalism Prize and in 2006 was the editor-in-chief when InformationWeek Brasil won the 20th media award Prêmio Veículos de Comunicação. She graduated in Journalism by the Pontifícia Universidade Católica de Campinas, has done specialization in journalism at the Universidad de Navarra (Spain, 2003) and Master in Journalism at IICS – Universidad de Navarra (Brazil, 2010) and MBA – Executive Education at the Getulio Vargas Foundation.

  • Colombia wants MVNOs; Android dominates in Brazil

    by Roberta Prescott October 8, 2015
    by Roberta Prescott October 8, 2015

    CRC resolves to attract more MVNOs to Colombia Colombia’s Communications Regulation Commission issued a resolution that facilitates the entry of mobile virtual network operators to the country’s telecom market. The goal …

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  • LatAm: Xiaomi taps Vivo to sell Redmi 2

    by Roberta Prescott October 1, 2015
    by Roberta Prescott October 1, 2015

    Xiaomi changes device sales strategy Less than three months after launching in Brazil, Chinese smartphone maker Xiaomi tapped carrier Vivo to sell its Redmi 2 device. The move represents a …

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  • LatAm: NII Holdings shrinks; sells 49% of Nextel Argentina

    by Roberta Prescott September 24, 2015
    by Roberta Prescott September 24, 2015

    NII Holdings is reducing its operations across Latin America. In its most recent move, the US-based company sold 49% of Nextel Argentina to Grupo Clarín, a local media company that …

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  • LatAm: Sponsored data projects get started in Brazil

    by Roberta Prescott September 16, 2015
    by Roberta Prescott September 16, 2015

    It has been a while since Qualcomm, the world’s largest mobile phone chipmaker, began to work with the Brazilian government and local companies to develop a 1-800 system for mobile data. …

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  • LatAm: Oi improves analytics; Telefónica bets on apps

    by Roberta Prescott September 10, 2015
    by Roberta Prescott September 10, 2015

    Customer relationship management is a key area for telecommunications companies, as it’s direct contact with the clients. To improve CRM, the Brazilian carrier Oi has gathered multiple databases into a …

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  • LatAm: 4G has to get better for Rio 2016 Olympics

    by Roberta Prescott September 4, 2015
    by Roberta Prescott September 4, 2015

    The Rio de Janeiro Olympic Games are less than one year away. While the 2014 World Cup was a trial by fire for Brazil’s fledgling “4G” networks, for the Olympics …

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  • LatAm: AT&T looks to dominate mobile in Mexico

    by Roberta Prescott September 3, 2015
    by Roberta Prescott September 3, 2015

    AT&T aims for top spot in Mexico’s telecom market AT&T is preparing to become the leader in the Mexican telecom market over the next 10 years. Citing AT&T Mexico CMO Víctor Tiburcio, …

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  • LatAm: Former Oi CEO assumes role as Nextel Brazil CEO

    by Roberta Prescott August 27, 2015
    by Roberta Prescott August 27, 2015

    In the middle of rumors that TIM would make an offer to buy Nextel in Brazil, which was denied by both telecom carriers, NII Holdings announced a new CEO for …

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  • LatAm: Telcos increase deals with OTT; video rises in Brazil

    by Roberta Prescott August 20, 2015
    by Roberta Prescott August 20, 2015

    Competition between communication service providers and over-the-top players could be set to change. According to Ovum’s “Telco-OTT Tracker” survey, Latin American telecom operators are increasing the number of partnership deals …

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  • Inside Brazil’s first smart city

    by Roberta Prescott August 18, 2015
    by Roberta Prescott August 18, 2015

    A pilot project has been under development to transform the city of Águas de São Pedro, a small municipality with about 3,000 citizens located 187 kilometers from São Paulo, into …

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  • Chile to invest $700M in LTE; Brazil pilot to organize poles

    by Roberta Prescott August 13, 2015
    by Roberta Prescott August 13, 2015

    After several delays, the deployment of LTE in Chile is about to begin. Claro, Entel and Movistar, which won access to spectrum, were confirmed by the country’s Comptroller General. Private …

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  • LatAm: Vivo president calls WhatsApp a pirate; TIM to grow 4G

    by Roberta Prescott August 6, 2015
    by Roberta Prescott August 6, 2015

    During Brazil’s recent ABTA show, Vivo President Amos Genish said WhatsApp is a clandestine service as it is not regulated in Brazil and not subject to the same regulations or …

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  • LatAm: Telefónica taps Jasper to enhance IoT

    by Roberta Prescott July 30, 2015
    by Roberta Prescott July 30, 2015

    Telefónica is boosting its “Internet of Things” international strategy. The Brazilian unit of the Spanish telecom group said it has partnered with Jasper to expand the reach of its machine-to-machine …

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  • LatAm: América Móvil income down; $6B investment in Mexico

    by Roberta Prescott July 23, 2015
    by Roberta Prescott July 23, 2015

    América Móvil posted 219.999 billion pesos ($13.7 billion) in second quarter revenue, almost flat (-0.1%) compared to the same quarter in 2014. However, the company’s earnings before interest, taxes, depreciation and …

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  • LatAm: The future of mobile apps

    by Roberta Prescott July 16, 2015
    by Roberta Prescott July 16, 2015

    Latin America is decidedly mobile-first with people younger than 35 comprising 60% of all digital users in the region. This scenario holds significant promise for the future adoption of mobile …

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  • LatAm: Telefónica continues NFV push; Ruckus gives Wi-Fi perspectives

    by Roberta Prescott July 9, 2015
    by Roberta Prescott July 9, 2015

    Virtualization technologies have become a hot topic among telecom operators. Eyeing the benefits of network functions virtualization, Telefónica signed a memorandum of understanding with Alcatel-Lucent to test NFV technologies as …

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  • LatAm: Xiaomi takes off in Brazil; Ericsson looks to 4G

    by Roberta Prescott July 2, 2015
    by Roberta Prescott July 2, 2015

    Brazil was chosen by Chinese smartphone maker Xiaomi as the company’s first market outside Asia to hold operations and manufacturing locally, which will be handled by Foxconn. Xiaomi begins its …

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  • Mexico’s 700 MHz spectrum auction; LTE in Brazil

    by Roberta Prescott June 25, 2015
    by Roberta Prescott June 25, 2015

    Broadband spectrum auction rules to be posted on July 17 Mexico is getting ready to auction 700 MHz spectrum bands. Local media outlet El Financiero reported that the Ministry of Communications and …

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  • LatAm: Claro Brazil resumes zero-rating plans

    by Roberta Prescott June 18, 2015
    by Roberta Prescott June 18, 2015

    America Movil’s Brazilian mobile unit, Claro, announced a strategy focused on including zero-rating access to Facebook, Twitter and WhatsApp in its prepaid and postpaid packages. The announcement was made less …

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  • LatAm wrap: Telcel loses subscribers in Q3 2014

    by Roberta Prescott June 11, 2015
    by Roberta Prescott June 11, 2015

    This week the Federal Telecommunications Institute released updated numbers for the Mexican telecom market during the third quarter of 2014. The number of mobile line subscribers decreased a little from 103 million to 102.18 …

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  • Telefónica invests $2.9B in Argentina, Peru

    by Roberta Prescott June 11, 2015
    by Roberta Prescott June 11, 2015

    LTE expansion is primary goal of investment Spanish group Telefónica has announced two major investments in Peru and Argentina. The Telco confirmed that it will invest approximately $2 billion in 2015-17 to …

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  • Latin America’s 3G or 4G coverage to reach 90% by 2020

    by Roberta Prescott June 4, 2015
    by Roberta Prescott June 4, 2015

    3G and 4G expansion The smartphone base will grow in the Latin American and Caribbean regions reaching 603 million by 2020, according to the latest Ericsson Mobility Report. The region …

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  • LatAm: América Móvil to invest $50B

    by Roberta Prescott June 4, 2015
    by Roberta Prescott June 4, 2015

    América Móvil plans include expansion of fiber optic network in Mexico América Móvil, Latin America’s largest communication service provider, is about to conclude its investment plan totaling $50 billion. The amount …

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  • LatAm: Video will triple IP traffic by 2019

    by Roberta Prescott May 28, 2015
    by Roberta Prescott May 28, 2015

    Internet Protocol traffic in Latin America will triple from 2014 to 2019, reaching 12.9 exabytes per month in 2019, up from 4.3 exabytes per month in 2014. This dramatic growth will …

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  • Big data is no longer hype, CSPs are embracing analytics

    by Roberta Prescott May 22, 2015
    by Roberta Prescott May 22, 2015

    CANCUN, Mexico – Big data analytics has been a frequent topic in several discussions about trends in the telecommunications business. While vendors make an effort to sell their latest solutions, …

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