Dynamic mobile asset enterprises like the fleet industry have long required streams of input from vehicles, equipment, components and people to realize efficiency from chaos – which is the very reason you need big data and IoT.
Omnitracs has always been about the use of connected mobility as a catalyst for providing timely data and information about fleet assets, human capital, environmental conditions and vehicle components. From a beginning focused simply on satellite-enabled location tracking, the company has evolved into the leader in telematics and IoT solutions that not only provide solutions for fleets, but help connect an IoT data ecosystem that includes OEMs, ADAS providers, TMS software, routing and customer IT.
In fact, the word telematics is actually the combination of telemetry ( the automated collection and transmission of measurements and sensor data to a monitoring point) and informatics (the science of information processing, system engineering, and human-machine interaction). Given the number of enterprises and industries that depend on fleet processes to deliver products and services, IoT-based telematics is an important part of achieving business success through digital transformation.
“Very few companies in IoT have existed for two decades” observed Omnitracs VP of Data and IoT Solutions Brad Taylor, “much less having been acknowledged as an industry thought leader year after year.”
Recognizing the explosion of data being driven by the growth in advanced safety systems and sensors, Omnitracs continues to invest in predictive analytics, big data infrastructure and the ability to effectively manage the inputs from fleets, partners, events such as weather, traffic, construction and even insight derived from crowd-sourcing and smart infrastructure. Orchestrating this effort drives what the company calls “Fleet Science.”
How big is this growth of data from IoT? As Taylor notes, “An active fleet takes in millions of data points every day, forming billions of variables. And that is just the structured data…unstructured data like video is growing at even faster rate.”
Omnitracs has already begun to deliver solutions that assess these conditions, the safety implications, and the fleet’s business goals; this data is then leveraged to inform the driver, the manager, the fleet and the customer on what the best options are for a given decision. Whether it is capturing the critical events transmitted for OEMs, using predictive analytics for insights on safety, or routing trucks based on environmental conditions, Omnitracs’ application of fleet science enables its solutions to direct the flow of IoT data for customers and partners, and guide fleets to informed decisions.
In the end, this is about more than just ROI for the fleets from IoT and big data. “According to the FMCSA, there are literally billions of dollars of value returned when we help improve the safety of drivers, not to mention the incalculable value of saving lives,” concludes Taylor.
Omnitracs continues to educate the industry on the potential of IoT in fleet management at fleetscience.com, where you can geek out on fleet!
