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Home - Carriers accounted for almost 90% of ZTE revenue in Spain last year
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Carriers accounted for almost 90% of ZTE revenue in Spain last year

by Juan Pedro Tomás August 30, 2016
written by Juan Pedro Tomás August 30, 2016 Share
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ZTE is currently working with local municipalities to identify potential smart city initiatives

MADRID – Carrier business accounted for approximately 87% of ZTE Spain revenues last year, the firm’s GM Jia Yunpeng told reporters during a press conference. The executive said its main customers for infrastructure and terminals are Telefonica, Orange, Vodafone, Euskaltel, Iberbanda and Abertis.
ZTE launched commercial operations in Spain in 2007, and currently employs approximately 300 people in the country. ZTE Spain is headquartered in Alcobendas, Madrid, and has another facility in Bilbao, which works as the firm’s operational center for Southern Europe.
Yunpeng said the Spanish market generated approximately 400 million euros ($446 million) in revenues last year, representing nearly 2% of the vendor’s global revenues. Revenues outside China currently account for approximately half of ZTE’s overall revenues.
Yunpeng said ZTE is working with some municipal governments in Spain to identify business opportunities to implement smart city initiatives. “We are currently in negotiations with local governments and we aim to sign some contracts for the deployment of smart city initiatives in the short term,” Yunpeng said.
Mobile phone sales accounted for approximately 13% of ZTE Spain’s revenues last year. The company’s sales director for the terminals business unit, Gonzalo Eguiluz, said the vendor’s total market share in Spain was 6.6% at the end of June, compared to 3.2% at the same point last year.
In the retail segment, ZTE Spain ended June with 9.8% market share, up from 2.6% last year.
Eguiluz said preliminary data showed the company ended July with an overall market share of 8%. In the retail segment the company ended the month with 9.7% market share.
“Our target for this year was to reach a market share of 6% and in June our overall market share was 6.6% so we are revising the overall target for this year,” the executive said.

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Juan Pedro Tomás

Juan Pedro covers Global Carriers and Global Enterprise IoT. Prior to RCR, Juan Pedro worked for Business News Americas, covering telecoms and IT news in the Latin American markets. He also worked for Telecompaper as their Regional Editor for Latin America and Asia/Pacific. Juan Pedro has also contributed to Latin Trade magazine as the publication's correspondent in Argentina and with political risk consultancy firm Exclusive Analysis, writing reports and providing political and economic information from certain Latin American markets. He has a degree in International Relations and a master in Journalism and is married with two kids.

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