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Home - #MWC15: Privacy, security main challenges of the connected world
FeaturedInternet of Things (IoT)Wireless

#MWC15: Privacy, security main challenges of the connected world

by Roberta Prescott March 2, 2015
written by Roberta Prescott March 2, 2015 Share
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BARCELONA, Spain — The future is set to be all about the connected world: connecting wearables, cars, homes, cities and enterprises. But that connection brings up a very complex scenario due to security and privacy concerns. At a keynote session during this week’s Mobile World Congress 2015 event, CEOs from different industries discussed the keys to the connected lifestyle.

As the adoption of the “Internet of Things” increases, many concerns are on security, and if and how data privacy will be managed. Ralph de la Vega, president and CEO of AT&T Mobility and Business Solutions, highlighted the role of devices, saying that in the future the smartphone will be the remote control in our lives. “Challenges will be on privacy, security and effortless,” he explained.

In addition, de la Vega highlighted several business opportunities in the IoT space, giving an example of connected trash cans that will let us know when they are full. “I didn’t think I would see cash when seeing garbage cans,” he said.

Connected world will drive change in industry

On the same subject, SAP CEO Bill McDermott noted that the IoT is already transforming companies’ business models, and claimed that enterprises should reinvent their business models based on expected changes. He also raised the discussion on how big data and the analysis of the huge amount of data now being delivered have the power to change industries.

Ericsson CEO Hans Vestberg noted that mobile broadband and cloud, along with systems, standardize scale and partnership are key drivers of the transformation and key to connected life. “Network society is a big transformation that we see in the industry, because it changes the logics,” he said, adding that he believes investments around the connected life will grow at a rate of 3 to 5% per year.

Disclosure: Travel costs to Barcelona were paid by Celistics.

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Roberta Prescott

Editor, [email protected] Roberta Prescott is responsible for Latin America reporting news and analysis, interviewing key stakeholders. Roberta has worked as an IT and telecommunication journalist since March 2005, when she started as a reporter with InformationWeek Brasil magazine and its website IT Web. In July 2006, Prescott was promoted to be the editor-in-chief, and, beyond the magazine and website, was in charge for all ICT products, such as IT events and CIO awards. In mid-2010, she was promoted to the position of executive editor, with responsibility for all the editorial products and content of IT Mídia. Prescott has worked as a journalist since 1998 and has three journalism prizes. In 2009, she won, along with InformationWeek Brasil team, the press prize 11th Prêmio Imprensa Embratel. In 2008, she won the 7th Unisys Journalism Prize and in 2006 was the editor-in-chief when InformationWeek Brasil won the 20th media award Prêmio Veículos de Comunicação. She graduated in Journalism by the Pontifícia Universidade Católica de Campinas, has done specialization in journalism at the Universidad de Navarra (Spain, 2003) and Master in Journalism at IICS – Universidad de Navarra (Brazil, 2010) and MBA – Executive Education at the Getulio Vargas Foundation.

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