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Cingular launches service in the Big Apple

NEW YORK-The nation’s second-largest wireless operator finally launched service in the nation’s largest market as Cingular Wireless flipped the switch on its New York City network.

The carrier also introduced market-specific marketing and pricing plans, including a “Preferred Network” calling plan offering service within Cingular’s GSM network and that of its roaming partners.

Cingular’s service in the Big Apple is possible through its joint venture with VoiceStream Wireless Corp., which is expected to launch its T-Mobile-branded service on Cingular’s network in California and Nevada later this month.

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