BROWSING: Mobile ESPN

BURNABY, Canada—Fortuna Gaming Corp., a Canadian-based company focused on online and mobile gambling, sees mobile gambling as a big part of its future and eventually wants to launch a mobile virtual network operator for gambling. "The long-term vision is to develop the ultimate Mobile...

BOULDER, Colo.—The Mobile Marketing Association revised its "consumer best practices," updating the guidelines to include chat services, interactive television and viral and affiliate marketing. The rules are designed to establish a standard, efficient platform for brands, advertisers and carriers looking to market to wireless...

BRISTOL, Conn.—ESPN announced an international push for its ESPN-branded mobile content. The company said the new initiatives target wireless customers in Canada, Europe and Latin America and covers a variety of content including sports news and information, video, ringtones, wallpaper, wireless Internet sites and...

With the announcement of a joint CDMA handset venture between Sanyo Electronics Co. Ltd. and Nokia Corp., U.S. CDMA carriers could benefit from increased competition among vendors, and mobile virtual network operators might have a new option as they seek exclusive handsets to attract...

A pair of highly anticipated mobile virtual network operators began shedding light on their planned service offerings last week as they gear up for their respective launches in the coming months. The MVNOs will join a market already crowded with the likes of Mobile...

NORTH HOLLYWOOD, Calif.—The Walt Disney Internet Group has set up a pre-launch Web site for its planned mobile virtual network operator service, Disney Mobile.The site allows interested consumers to sign up for information about the cellular service and indicates a launch date of this...

The hype surrounding mobile virtual network operators has created a new segment of the mobile industry with MVNO enablement, and a myriad of companies are eager to tell would-be operators the best way to plunge into the MVNO space. Last week, DBS Communications launched...

DETROIT-ESPN's long-awaited mobile virtual network operator, Mobile ESPN, officially kicks off nationwide service Sunday during Super Bowl XL. The service targets sports fans by providing access to information such as sports scores, statistics and breaking news, as well as personalized text message alerts, fantasy...

LOS ANGELES-Brightpoint Inc. announced an agreement to distribute products for mobile virtual network operator Amp'd Mobile Inc. The Indiana-based distributor of phones and accessories will perform inventory management, product fulfillment and distribution, returns management and credit services for Amp'd, which is slated to launch...

BELLEVUE, Wash.-The Mobile Marketing Association continues to gain momentum, adding more than six dozen members worldwide in the last three months. The nonprofit organization, which seeks to push the growth of mobile marketing by clearing industry obstacles and establishing best-practices guidelines, announced new members...

BELLEVUE, Wash.-The Mobile Marketing Association continues to gain momentum, adding more than six dozen members worldwide in the last three months.The nonprofit organization, which seeks to push the growth of mobile marketing by clearing industry obstacles and establishing best-practices guidelines, announced new members including...

NEW YORK-Mobile ESPN L.L.C.'s unveiled rate plans for the trial launch of its mobile virtual network operator service that rolled out this week in a handful of markets. The postpaid plans include a bundle of voice and wireless data services using Sprint Nextel Corp.'s...

NEW YORK-Mobile ESPN L.L.C.'s unveiled rate plans for the trial launch of its mobile virtual network operator service that rolled out this week in a handful of markets. The postpaid plans include a bundle of voice and wireless data services using Sprint Nextel Corp.'s...

LOS ANGELES-SK Earthlink Inc. followed through on previous claims that it was looking at a new name for its planned mobile virtual network operator service, unveiling the newly christened Helio Inc. brand that the company plans to use when it launches next spring. The...

BRISTOL, Conn.-Mobile ESPN L.L.C. reported a deal with electronics retailer Best Buy to support the launch of the Mobile ESPN mobile virtual network operator service beginning Nov. 1. Mobile ESPN said consumers in a handful of pre-launch markets-Austin and San Antonio, Texas; Minneapolis; and...

LOS ANGELES-SK Earthlink Inc. followed through on previous claims that it was looking at a new name for its planned mobile virtual network operator service, unveiling the newly christened Helio Inc. brand that the company plans to use when it launches next spring. The...

BRISTOL, Conn.-Mobile ESPN L.L.C. reported a deal with electronics retailer Best Buy to support the launch of the Mobile ESPN mobile virtual network operator service beginning Nov. 1. Mobile ESPN said consumers in a handful of pre-launch markets-Austin and San Antonio, Texas; Minneapolis; and...

SAN FRANCISCO-Several highly anticipated mobile virtual network operators last week revealed plans to begin rolling out services in time for the upcoming holiday shopping season. One of the biggest names in the burgeoning space, ESPN Inc., said it plans to begin offering its sports-themed...

ESPN Inc. today announced it will unveil its first mobile phone and limited service later this year, teaming with Japanese handset maker Sanyo Electric Co. Ltd. to offer a high-resolution EV-DO-capable multimedia handset that offers users real-time access to sports content such as...