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Home - Content & Mobile Marketing - Page 150
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Content & Mobile Marketing

  • New applications target vision-, hearing-impaired wireless users

    by RCR Wireless News September 16, 2004
    by RCR Wireless News September 16, 2004

    Vision- and hearing-impaired consumers can get some assistance from their wireless devices with two announcements this week. Danger Inc. has added new features to make its hiptop2 device useful for …

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  • Report says N.A. wireless industry’s future brighter than Europe, Asia

    by RCR Wireless News September 15, 2004
    by RCR Wireless News September 15, 2004

    The potential for growth in the North American wireless industry is far higher than in the more mature markets of Europe and Asia, according to a new report from Merrill …

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  • Nokia, NEC complete initial IMS interop. testing

    by RCR Wireless News September 15, 2004
    by RCR Wireless News September 15, 2004

    HELSINKI, Finland-Nokia Corp. said it has collaborated with NEC Corp. to complete what it describes as both companies’ first phase of interoperability testing for Internet Protocol multimedia subsystems. Both vendors …

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  • Nokia licenses SD memory card technology, to join SDCA

    by RCR Wireless News September 15, 2004
    by RCR Wireless News September 15, 2004

    ESPOO, Finland-Nokia Corp. has applied for membership in the SD Card Association and has signed a licensing agreement that enables the use of SD memory cards in its devices. Nokia …

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  • Cingular Wireless packages travel content

    by RCR Wireless News September 14, 2004
    by RCR Wireless News September 14, 2004

    Cingular Wireless has partnered with content providers Vindigo, Tele Atlas, Digital Cyclone and Handango to offer a suite of mobile travel-related applications. The service is indicative of a trend among …

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  • Procter & Gamble launches mobile marketing campaign

    by RCR Wireless News September 14, 2004
    by RCR Wireless News September 14, 2004

    Procter & Gamble has teamed with M-Qube Inc., a mobile marketing company, to market P&G’s Herbal Essences line of beauty products, the companies announced Tuesday. As part of a new …

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  • AM-BEO, MoreMagic enter marketing alliance

    by RCR Wireless News September 14, 2004
    by RCR Wireless News September 14, 2004

    GALWAY, Ireland-AM-BEO Ltd. and MoreMagic Solution announced a joint marketing partnership. AM-BEO provides rating, charging and revenue settlement software products. MoreMagic provides software for charging and payment of premium content …

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  • Business Briefs

    by RCR Wireless News September 13, 2004
    by RCR Wireless News September 13, 2004

    BellSouth Corp. said it plans to offer $3 billion aggregate principal amount of five- and 10-year senior notes to help finance its share of the pending acquisition of AT&T Wireless …

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  • Sorrent launches Fox sports games, TV ads

    by RCR Wireless News September 13, 2004
    by RCR Wireless News September 13, 2004

    LA JOLLA, Calif.-With the NFL’s opening weekend just days away, Sorrent announced three new sports-related mobile content offerings. The California-based company will promote the launch with a television advertising campaign …

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  • Mobile porn lucrative, troublesome

    by RCR Wireless News September 13, 2004
    by RCR Wireless News September 13, 2004

    Wireless carriers and content providers around the world are salivating over potential revenues from adult content, which is expected to generate $1 billion annually within the next few years, according …

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  • Powell plays up diverse broadband options

    by RCR Wireless News September 10, 2004
    by RCR Wireless News September 10, 2004

    WASHINGTON-FCC Chairman Michael Powell said the diverse options for broadband-including both unlicensed and licensed choices-make America strong even if others, including his fellow commissioners, believe the United States is lagging …

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  • Nokia, Siemens offer unique handsets

    by RCR Wireless News September 10, 2004
    by RCR Wireless News September 10, 2004

    Both Nokia Corp. and Siemens AG announced beyond-the-ordinary handsets, with Nokia’s phones offering unusual designs and Siemens’ handset providing a unique service. Capitalizing on mobile-phone users’ penchant for style, Nokia …

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  • TV on cell phones makes moves in Europe

    by RCR Wireless News September 10, 2004
    by RCR Wireless News September 10, 2004

    A flurry of announcements Friday brought European mobile users one step closer to watching video broadcasts on their handsets. In three separate announcements: Handset manufacturers Nokia Corp., Motorola Inc., Sony …

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  • Sorrent launches Fox sports games, TV ad campaign

    by RCR Wireless News September 10, 2004
    by RCR Wireless News September 10, 2004

    LA JOLLA, Calif.-With the NFL’s opening weekend just days away, Sorrent announced three new sports-related mobile content offerings. The California-based company will promote the launch with a television advertising campaign …

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  • Mobileway-InphoMatch team with MEE for U.S. market

    by RCR Wireless News September 9, 2004
    by RCR Wireless News September 9, 2004

    CHANTILLY, Va.-Newly merged mobile messaging company Mobileway-InphoMatch has teamed with Mobile Entertainment Europe, a mobile entertainment provider in Canada and Europe in an effort to bring mobile entertainment to the …

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  • House subcommittee told carriers can comply with CALEA

    by RCR Wireless News September 9, 2004
    by RCR Wireless News September 9, 2004

    WASHINGTON-There is no technical reason for carriers not to comply with the digital wiretap act, a senior government official said Wednesday. “At this junction, it does not appear that there …

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  • Verizon enhances wireless content service

    by RCR Wireless News September 8, 2004
    by RCR Wireless News September 8, 2004

    Verizon Wireless launched a pair of new games from Digital Chocolate Inc. and Modtones Gallery from Faith West for its Get It Now downloadable service, as well as adding a …

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  • GSM Association takes nominations for annual wireless awards

    by RCR Wireless News September 8, 2004
    by RCR Wireless News September 8, 2004

    LONDON-The GSM Association said it is opening its 2005 awards for nominations this week. The awards are open to all industry players that offer content, products or services that run …

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  • Content company buys antenna chipmaker

    by RCR Wireless News September 7, 2004
    by RCR Wireless News September 7, 2004

    PLANO, Texas-E-Mobile Technologies issued a letter of intent to acquire Canadian antenna chipmaker RFTune, the company announced Tuesday. E-Mobile, a Texas-based provider of applications and content for smart phones, said …

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  • Enpocket upgrades mobile marketing software

    by RCR Wireless News September 7, 2004
    by RCR Wireless News September 7, 2004

    NEW YORK-Mobile marketing company Enpocket launched a new version of its popular mobile advertising software. Enpocket Engine 4.0 offers upgraded message delivery features, as well as customizable views to allow …

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  • Clubbing, SMS style From virtual girlfriends to real ones, mobility adds social twists

    by RCR Wireless News September 6, 2004
    by RCR Wireless News September 6, 2004

    Whether you’re looking for true love or virtual love-or simply want to play hooky from work-your mobile phone can help. While handset manufacturers and carriers are scrambling to make space-age …

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  • Business Briefs

    by RCR Wireless News September 6, 2004
    by RCR Wireless News September 6, 2004

    Mobile entertainment provider Dwango North America has raised $3 million in institutional funding from Weiss, Peck & Greer Investments. The announcement comes on the heels of an earlier round that …

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  • Content company acquisition readies it for IPO

    by RCR Wireless News September 6, 2004
    by RCR Wireless News September 6, 2004

    PLANO, Texas-E-Mobile Information Technologies acquired mobile entertainment provider CHL Technologies, the companies announced. The acquisition was necessary for CHL to go public, according to a company spokesman. CHL, which will …

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  • Jamdat agrees to cell-phone games starring Dora, Blue

    by RCR Wireless News September 3, 2004
    by RCR Wireless News September 3, 2004

    LOS ANGELES-Mobile entertainment publisher Jamdat Mobile Inc. will partner with Nickelodeon to develop and distribute games based on the network’s most-watched shows, the companies announced Thursday. “Dora the Explorer” and …

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  • Wireless services allow football fans to get in the game

    by RCR Wireless News September 2, 2004
    by RCR Wireless News September 2, 2004

    Football fans can help choose NCAA All-America players and create NFL fantasy football teams via text messaging with two new wireless services. Cingular Wireless has teamed with ESPN and ABC …

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