FLO TV pinned big hopes on the 2010 FIFA World Cup and now the Qualcomm Inc. (QCOM) subsidiary is backing it up with results.Back in May, FLO TV’s director of …
Content & Mobile Marketing
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Reader Forum: Successfully creating a brand love affair through mobile marketing
by jscarboby jscarboEditor’s Note: Welcome to our weekly Reader Forum section. In an attempt to broaden our interaction with our readers we have created this forum for those with something meaningful to …
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Editor’s Note: Welcome to our weekly Reality Check column. We’ve gathered a group of visionaries and veterans in the mobile industry to give their insights into the marketplace.Only a few …
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Twitter Inc. just did the inevitable. Twice.First it launched a geolocation-based service called Places. Then a few hours later, the entire service crashed and stayed down into the late hours …
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Mobile marketing and advertising outfit Velti has announced the launch of its mobile developer program while simultaneously releasing its software developer kits (SDK) for Android, Symbian, Windows, Blackberry and Apple’s iPhone and iPad.
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As the use of cell phones becomes ever more prolific, customers are reportedly hungry for bite-sized, high-quality morsels of porn, downloaded quickly and delivered straight to their mobile devices.
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Editor’s Note:This article is an excerpt from RCR Wireless News’ March Special Edition, “The Perfect Storm – A Focus on Mobile Messaging, Marketing, Content and Apps.” The 80-page special edition …
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Editor’s Note:This article is an excerpt from RCR Wireless News’ March Special Edition, “The Perfect Storm – A Focus on Mobile Messaging, Marketing, Content and Apps.” The 80-page special edition …
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With the Mobile Marketing Association’s decision to restructure into four global business units, iLoop Mobile Inc. founder Michael Becker has been named managing director of North America for the trade …
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More than 25 years after its birth, Tetris is the best-selling mobile game of all time, having surpassed 100 million paid downloads on cell phones around the world.Associated Press
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Opera picks up mobile ad player AdMarvel: Race for mobile advertising position continues
by Dan Meyerby Dan MeyerThe mobile advertising war brewing between Apple Inc. and Google Inc. took on a smaller rival today as Opera Software said it had acquired AdMarvel Inc. for an undisclosed amount. …
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Envivio, provider of technology that compresses video so it can be displayed via televisions, computer screens or mobile phones, has raised $1 million in debt financing, according to a filing …
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An independent 2009 games sector census reveals marginal growth in U.S. games industry since 2008, while Canada explodes with new development studios and job opportunities.GamePro/PC World
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What if you could play all your favorite Xbox Live games on your mobile phone? You may soon be able to do just that, if a job listing from Microsoft …
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Our editor, Dan Meyer, recently caught up with Trimble Navigation’s Larry Fox. Watch the interview to hear what is new at Trimble Navigation.
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Our editor, Dan Meyer, recently caught up with Virgin Mobile’s Corinne Nosal. Watch his interview below to see what is new at Virgin Mobile.
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry.As …
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RCR got a chance to catch up with the Sprint 4G roll out team at one of their events in Austin this past week. Watch John Taylor from Sprint talk …
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Last week Oracle, in partnership with United Kingdom-based trends consulting group The Future Laboratory, launched the results of the “Capitalizing on the Digital Age” study, which explores how the digital …
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The Mobile Marketing Association updated its definition of what constitutes mobile marketing to include more than just advertising or marketing to people over a mobile device. The new definition as …
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Part 2 of a 2 part interview with Curtis Rapp, VP – Sales & Marketing, air2web
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Part 1 of a 2 part interview with Curtis Rapp, VP – Sales & Marketing, air2web
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Reality Check: Top Considerations for a Successful Evolved Packet Core Deployment: The Intelligent Monetized Core
by jscarboby jscarboEmerging mobile broadband networks are being developed to provide users a superior service environment with new value-added services and applications either enabled or optimized by the mobile operator. With the …
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Analyst Angle: App Stores: How many apps is enough? : (Do you really need that 79,873th app?)
by jscarboby jscarboEditor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry.Today’s …
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Part 2 of a 2 part interview with Cameron Clayton, VP Mobile, of The Weather Channel.