NEW YORK-Music and TV fans will soon have new outlets for their tastes through a series of new announcements in the wireless space.
First, Crisp Wireless announced a new music application for AT&T Wireless Services Inc. customers with Nokia Corp. 3300 music phones. The application features content from the “AT&T Wireless Presents Hard Rock Live” concert series and allows users to preview and purchase ring tones, view exclusive photos from the show, learn more about Hard Rock Live artists and play trivia games.
“The specialized features of the Nokia 3300 handset allowed us to explore uncharted areas for Java applications, such as ring-tone preview and purchase,” said Tim Meyer, Crisp Wireless’ chief executive officer. “The Hard Rock Live application is a great display of how we can use the multimedia aspects of our mLogic platform to drive mobile commerce.”
Separately, wireless entertainment company ClearSky Mobile Media Inc. announced a new partnership with media giant Clear Channel Communications to distribute ring tones and wallpaper through Clear Channel radio stations and their Web sites. The service will first launch in central Florida.
“Over a million-and-a-half central Floridians listen to Clear Channel radio stations every week,” said Linda Byrd, regional vice president for Clear Channel Radio in central/north Florida. “Connecting our listeners with their favorite ring tones and screen savers is the logical next step for Clear Channel. Through radio, we have an unprecedented way to educate consumers and drive purchases. Clear Channel intends to become the market leader in offering ring tones from all genres and formats.”
On the TV side, TV Guide Magazine Group Inc. announced a deal with mobile software publisher Handmark Inc. to offer TV Guide-branded content for wireless and mobile devices. Handmark said it will develop applications for TV listings and other information for Palm- and Microsoft-based devices.
Finally, Intava said it will offer a new Web-based technology that will allow desktop computer surfers to preview Java mobile-phone games before they purchase them.
