RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
Friday, August 7, 2026
RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
Add RCR Wireless as a preferred source on Google
  • Qualcomm 6G Insights
  • Huawei Content Hub
  • Qualcomm – 6G Vision
  • OSS/BSS Channel
  • RCRTech Roundtable: AI Infrastructure
RCR Wireless
RCR Wireless
  • Advanced Mimo
  • Mobile mmWave
  • 5G Positioning
  • Green Networks
  • Metaverse
  • Automotive
  • Industrial and Wide-area IoT
Copyright 2021 - All Right Reserved
Home - F1 racing team uses IoT to track biometrics of pit crew
Data AnalyticsInternet of Things (IoT)Use cases

F1 racing team uses IoT to track biometrics of pit crew

by Phillip Tracy December 20, 2016
written by Phillip Tracy December 20, 2016 Share
LinkedinEmail
Share 0LinkedinEmail
142

Avanade, an IT consulting company, is helping Williams Martini Racing harness IoT by using biometric data to analyze every aspect of pit stop performance and maintain an edge over rivals.

Avanade worked with Williams during the 2016 Formula 1 season to capture and evaluate a range of biometric data include heart rate, breathing rate, temperature and peak acceleration for members of the pit crew. The company says it does so to help harness the power of digital to drive changes in human performance. Real-time data from individual team members is captured and uploaded to a database powered by Microsoft Azure. Multiple data sets are then processed using Microsoft Power BI data visualization and displayed through Avanade’s biometrics analytics dashboard.

avanade

The team’s human performance specialist will use the dashboard to assess the information gathered throughout the season to gain a better understanding of the areas that need improvement to achieve faster pit stops. For example, analysis of data from the bio-harnesses can provide insight into the physiology behind ‘the perfect pit stop’.  Further analysis will look to discover if information from the biometric data can inform specific aspects of the individual’s fitness training objectives.

Initial findings are suggestive of influential factors on performance such as working in a particular heart rate zone to reduce cardiovascular recovery times, stress and caffeine intake. Targeted training and other actions to improve performance will then be taken ahead of the 2017 F1 season.

The team says its work with Avanade should help them remain the pit stop pacesetter in 2017, helping its drivers Valtteri Bottas and Lance Stroll gain precious time that could improve their track position and give them a greater range of strategy options.

“Working with Avanade will enable us to continue to push the boundaries of pit stop potential and will help us use additional data streams to ensure we stay a step ahead of our rivals,” said Gemma Fisher, human performance specialist for Williams Martini Racing.

“We are excited that by using Microsoft technology to capture and analyze biometric data, Williams Martini Racing will be able to further optimize its pit stops in 2017,” said Chris Miller, global CTIO at Avanade. “By gaining a deep understanding of the complex elements involved in an F1 pit stop, the team will be able to boost individual performance to achieve an important competitive milestone.”

The biometrics work with Williams is an example of how Avanade is helping businesses develop a connected internet of things (IoT) ecosystem to maximize business value by combining IoT operational technologies with business information.

“Time is truly of the essence when it comes to pit stops in F1. It is great to see a company like Williams Martini Racing embrace technology from Microsoft to capture and analyze biometric data, to enhance their pit stop performance in the 2017 season and maintain a competitive edge,” said Chris Miller, Global CTIO, Avanade.

Avanade has been working with Williams Martini Racing since January 2015, helping the organization with its ‘digital transformation’ efforts. Williams is making investments to create a digital workplace at its factory in Grove, Oxfordshire and at each circuit it visits during the racing season. Avanade also constructed the team’s new website ahead of the 2016 season and developed a tire optimization tool for analyzing car performance.

You Might Also Like
  • Physical AI is exposing a data sovereignty gap (Reader Forum)
  • Japan’s private 5G market is finally moving beyond demo experiments (Analyst Angle)
  • Monday (telco diary) | Sovereign AI for Industry 4.0
  • When the push becomes the pull – private 5G and physical AI
  • Fast-growing private 5G offers blueprint for AI-era telecoms
  • Monday (telco diary) | Consolidation, orchestration, automation
Share 0 LinkedinEmail
Phillip Tracy

previous post
2017 Predictions: 10 Cybersecurity challenges from IoT, DDoS, autos and more
next post
Analyst report: Improving latency and capacity in transport for C-RAN and 5G

White Papers

  • Norton eBook: The 2026 Telco Playbook

  • Enea White Paper: Why Intelligent AAA is the Swiss Army Knife of Telecom

  • CSG White Paper: Telco AI Enabler: Mediation’s Defining Role

  • Enea White Paper: Scalable Database Design for 5G and Beyond

  • Supermicro and NVIDIA Whitepaper: Powering sovereign AI at scale

Editorial Reports

  • Report: NTN in motion — evolving standards, expanding services

  • Market Pulse Report: Telco AI in 2026 – Trends, Challenges and Opportunities

  • Nvidia Report: The State of AI in Telecommunications: 2026 Trends

Webinars

  • Webinar: Building 6G — aligning technology, policy and purpose

  • SIMCom Webinar: Scaling your next deployment – from plastic to provisioning

  • Webinar: Rethinking the RAN as AI, cloud and openness converge

  • Webinar: Scale-Up, Scale-Out, Scale-Across – Building AI-Era Network Fabrics

  • Webinar: NTN in motion – evolving standards, expanding services

Since 1982, RCR Wireless News has been providing wireless and mobile industry news, insights, and analysis to mobile and wireless industry professionals, decision makers, policy makers, analysts and investors.

Facebook Twitter Youtube Linkedin Envelope Rss

Useful Links

  • Subscribe
  • About RCR Wireless News
  • Contact Us
  • Advertise
  • Editorial Calendar
  • Archive
  • RSS
  • Wireless News Archive
  • Subscribe
  • About RCR Wireless News
  • Contact Us
  • Advertise
  • Editorial Calendar
  • Archive
  • RSS
  • Wireless News Archive

Edtior's Picks

Thursday (telco diary) | APAC telcos pile into AI infrastructure
Chunghwa Telecom expands AI infra with new DC
Starlink Mobile – what is Musk actually building, beyond the chatter?

Latest Articles

Thursday (telco diary) | APAC telcos pile into AI infrastructure
Chunghwa Telecom expands AI infra with new DC
Starlink Mobile – what is Musk actually building, beyond the chatter?
Report: NTN in motion — evolving standards, expanding services

© 2026 RCR Wireless News All Right Reserved. Developed by Eight Hats.

Cookie Policy | Privacy Policy

RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
@2020 - All Right Reserved. Designed and Developed by PenciDesign