RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
Tuesday, July 28, 2026
RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
Add RCR Wireless as a preferred source on Google
  • Qualcomm 6G Insights
  • Huawei Content Hub
  • Qualcomm – 6G Vision
  • OSS/BSS Channel
  • RCRTech Roundtable: AI Infrastructure
RCR Wireless
RCR Wireless
  • Advanced Mimo
  • Mobile mmWave
  • 5G Positioning
  • Green Networks
  • Metaverse
  • Automotive
  • Industrial and Wide-area IoT
Copyright 2021 - All Right Reserved
Home - Verizon exec talks small cell benefits, challenges
5GCarriers

Verizon exec talks small cell benefits, challenges

by Sean Kinney, Principal Analyst June 7, 2017
written by Sean Kinney, Principal Analyst June 7, 2017 Share
LinkedinEmail
Share 0LinkedinEmail
small cells small cell
Hundreds of new small cells were deployed in Houston ahead of Super Bowl LI. Image courtesy of Verizon.
94

In addition to small cell densification, C-RAN architecture paves the way to 5G

LAS VEGAS–Phillip French, Verizon Wireless executive director of the West and North Central area, shared some insight into the carrier’s approach to hetnet deployments that integrate macro level infrastructure with small cells and femto cells during a keynote presentation at the DAS and Small Cells Congress event.

Noting that “unlimited is putting a tremendous amount of pressure from a growth perspective,” on the carrier which is prompting “being creative around small cells.” He added that more than 50% of American households are “wireless only–the landline just doesn’t exist,” and that same average household has 13 connected devices.

“The way I look at network congestion,” French said, “how do I associate what my challenges with being a wireless carrier then trying to relate it back to somebody. We start to put new solutions in, new technology, new ways to solve that challenge from a growth perspective.”

Explaining a typical metro deployment, he said work starts with the macro layer, then moves into small cells. Noting that he represents about one-third of the U.S., French said he plans to deploy “a couple 1,000 small cells this year,” in his area of oversight. Also, “We’re big on femtocells. We’ll deploy probably 100 or 200 in any given year in any large city. They play a very specific role for us to do minor coverage enhancements.”

In terms of challenges to small cells, French repeated a common industry refrain that he spends a lot of time explaining to municipal leaders that, unlike towers, small cells can be easily concealed and quickly deployed given streamlined concurrency at the city level.

As to the in-building space, French said “it’s still very important to Verizon,” but investment is waning, particularly given the cost of neutral host systems. He said his in-building budget for next year would be 5% to 7% of his total budget. “I don’t think we’ll be any less aggressive, we’ll just be more selective and try to find ways to do it cheaper.”

On the path to 5G, French said C-RAN architectures and the level of virtualization and automation that comes with it, creates a clear path to evolve beyond LTE. “We’re definitely going away from traditional lit fiber service to a complete dark fiber service. It solves a couple of problems for me. We’ll definitely have a lot of solutions with dense fiber deployments and the ability to tap into that fiber and deliver 5G based on whatever strategy Verizon develops.”

 

 

 

 

 

You Might Also Like
  • Verizon strikes $1bn DCI deal with Google; AI cloud and edge sales to ramp in 2027
  • SK Telecom launches dedicated AI infra company
  • Hollow-core fiber won’t hit cost parity for a decade – regarding HKT’s 3.2Tbps DCI ‘superhighway’
  • Friday (telco diary) | The AI penny-drop for telcos
  • Huawei sees Mobile AI driving new wave of uplink network investment
  • Spectrum supercycle – US opens floodgates; UK shares it out
Share 0 LinkedinEmail
Sean Kinney
Sean Kinney, Principal Analyst

Sean focuses on multiple subject areas including 5G, 6G, Open RAN, hybrid cloud, edge computing, and Industry 4.0. Prior to his work at RCR, Sean studied journalism and literature at the University of Mississippi then spent six years based in Key West, Florida, working as a reporter for the Miami Herald Media Company. He currently lives in Fayetteville, Arkansas.

previous post
Construction boom good for in-building wireless industry
next post
Sweden working on nationwide LPWAN for IoT

White Papers

  • Norton eBook: The 2026 Telco Playbook

  • Enea White Paper: Why Intelligent AAA is the Swiss Army Knife of Telecom

  • CSG White Paper: Telco AI Enabler: Mediation’s Defining Role

  • Enea White Paper: Scalable Database Design for 5G and Beyond

  • Supermicro and NVIDIA Whitepaper: Powering sovereign AI at scale

Editorial Reports

  • Market Pulse Report: Telco AI in 2026 – Trends, Challenges and Opportunities

  • Nvidia Report: The State of AI in Telecommunications: 2026 Trends

  • Report: Scaling Optical Networks For The Hyperscale And AI Era

Webinars

  • Webinar: Building 6G — aligning technology, policy and purpose

  • SIMCom Webinar: Scaling your next deployment – from plastic to provisioning

  • Webinar: Rethinking the RAN as AI, cloud and openness converge

  • Webinar: Scale-Up, Scale-Out, Scale-Across – Building AI-Era Network Fabrics

  • Webinar: NTN in motion – evolving standards, expanding services

Since 1982, RCR Wireless News has been providing wireless and mobile industry news, insights, and analysis to mobile and wireless industry professionals, decision makers, policy makers, analysts and investors.

Facebook Twitter Youtube Linkedin Envelope Rss

Useful Links

  • Subscribe
  • About RCR Wireless News
  • Contact Us
  • Advertise
  • Editorial Calendar
  • Archive
  • RSS
  • Wireless News Archive
  • Subscribe
  • About RCR Wireless News
  • Contact Us
  • Advertise
  • Editorial Calendar
  • Archive
  • RSS
  • Wireless News Archive

Edtior's Picks

Private 5G – hype, hope, and (some) hard maths 
Network agents are “ready” for commercial use, but are telcos? (Analyst Angle)
Monday (telco diary) | ‘A new telco growth profile’?

Latest Articles

Private 5G – hype, hope, and (some) hard maths 
Network agents are “ready” for commercial use, but are telcos? (Analyst Angle)
Monday (telco diary) | ‘A new telco growth profile’?
Verizon strikes $1bn DCI deal with Google; AI cloud and edge sales to ramp in 2027

© 2026 RCR Wireless News All Right Reserved. Developed by Eight Hats.

Cookie Policy | Privacy Policy

RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
RCR Wireless
  • News
  • Channels
    • 5G
    • 6G
    • BSS OSS
    • Carriers
    • IoT
    • Network Infrastructure
    • Open RAN
    • Private 5G
    • Telco AI
    • Telco Cloud
    • Test & Measurement
  • Resources
    • Reports
    • Webinars
    • White papers
    • AI Fundamentals
    • Analyst Angle
    • Editorial Calendar
    • Fundamentals
      • 5G NR Release 17
      • AI
        • Telco AI in 2025
    • Podcasts
      • Let’s Get Digital with Carrie Charles
      • Wireless Connectivity to Enable Industry 4.0 for the Middleprise
      • Well Technically…
      • Will 5G Change the World
      • Accelerating Industry 4.0 Digitalization
  • AI Infrastructure
  • Programs
  • Events
  • RCRtv
  • Advertise
  • Subscribe
@2020 - All Right Reserved. Designed and Developed by PenciDesign