The T-Mobile Tuesdays program is set for its second week, with the carrier adding a free Lyft ride, contests and hopefully a more stable experience for subscribers
Week two of T-Mobile US’ “Tuesday” promotion is set to look very similar to week one, though hopefully run a bit smoother for interested subscribers.
The carrier’s second T-Mobile Tuesdays offers include a free medium two-topping pizza from Domino’s, free movie rental from Vudu, free small Frosty from Wendy’s and a free ride via Lyft valued up to $15. The first three were part of the first promotion last week, which also included free in-flight Wi-Fi via Gogo and company stock. T-Mobile US this week did add a trio of contests, including a couple of trips to Las Vegas and a $50 Lyft credit.
The T-Mobile Tuesdays promotion was launched June 6 as part of the carrier’s “Un-carrier 11” event. The promotion’s most unique offering involved the carrier’s stock, which has been trading at around $43 per share. The deal provided each current primary contact on a T-Mobile US postpaid account with one share in the carrier, while all new customers coming from rival operators and signing up for a line of postpaid service were also able to receive one share. Current customers who have been with T-Mobile US for more than five years could receive two shares for each recommended new line of service.
To earn the initial giveaway, customers needed to download the T-Mobile Tuesday application. Once downloaded, customers then needed to sign up with web-based investing service Loyal3 at which point they are provided with a single T-Mobile US share. Customers have up to 15 days to claim their stock once it’s made available, and can then earn an additional share of company stock for each new activated line of service they recommend that is ported in from a rival. Customers can earn up to 99 new shares each calendar year through the recommendation process. The additional shares are offered outside of the downloadable application.
The initial attempt at the T-Mobile Tuesdays promotion ended up crashing the application, resulting in carrier CEO John Legere taking to social media channels to ask for patience. The carrier eventually got the application sorted by later in the day.
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