Drive network agility and cost efficiency through IP monitoring
Consumer demand for mobile data, driven by a constant stream of new applications and advanced services coming to market, creates numerous challenges for network operators. Our all-IP world puts competitive pressure on service providers working to increase download speeds and manage new services while still ensuring the end user has strong quality of experience.
The telecommunications market is currently undergoing a rapid shift to become all-IP. Traditional talk services are moving online with VoLTE and VoWi-Fi, while file sharing and high-quality mobile video are creating a surge in global data traffic.
Application awareness—using protocol and application classification with metadata extraction to garner deep insight into real-time application performance metrics—gives operators a competitive edge. End-to-end visibility into application performance gives network operators a competitive advantage in troubleshooting, security and subscriber analytics.
R&S PACE 2—IP application awareness software from ipoque, a Rohde & Schwarz company–is a leading example of using deep packet inspection, heuristic, statistical and behavioral analytics to detect new applications, protocols and services, then optimize network functions to benefit both the customer and the operator.
Jeremy Carpenter, ipqoue’s Head of Marketing, explained the importance of application awareness: “New apps hit the market every week, creating new demands on networks and these apps need to be detected to enable operators to manage their networks intelligently. This requires infrastructure vendors to create products with embedded application awareness that enables operators to be competitive and differentiate themselves while achieving high QoE, reducing churn and increasing profitability. Application awareness adds traffic visibility thereby increasing the agility of network functions and producing an intelligent adaptive network that allows operators to deploy new services quickly and manage resources in real time.”
Use cases for embedded application awareness include network security, BSS functions policy, charging and billing, network and traffic management geared toward quality of service and quality of experience, analytics and business intelligence, WAN optimization and application controllers, and mobile data offload.
Application awareness and IP classification is a major differentiator in the service provider market; adopters can reduce operational costs while delivering a better quality of service to subscribers.
For more information, check out this webinar on using NFV and SDN to build application-aware mobile networks, or stop by the Rohde & Schwarz booth 6B50 during Mobile World Congress 2016 in Barcelona.
