CEO John Legere: ‘Pretty clear where you should buy it, right?’
T-Mobile US is keeping the promotions coming ahead of the release of the newest Apple iPhone models. The latest is a combination of promotional pricing and a trade-in of a user’s old iPhone.
Specifically, T-Mobile US customers can get a 16 GB iPhone 6S for $5 per month or a 16 GB iPhone 6S Plus for $9 per month with the JUMP On Demand program and with a trade-in of an iPhone 6 or iPhone 6 Plus.
AT&T Mobility’s Next 12 plan has the new phones priced at $32.50 per month. At Verizon Wireless the cost is $27.08 per month and with Sprint’s iPhone Forever deal, $15 per month. Here’s a handy chart with some carrier pricing comparisons:
“With these incredible $5 and $10 a month deals, we’re giving customers just one more reason to come to T-Mobile,” said John Legere, president and CEO of T-Mobile US, said in a prepared statement. “This is a deal that only the Un-carrier could create, let alone make into a reality – and the crazy demand we’re already seeing tells me the carriers’ customers just aren’t buying their BS anymore. For your new iPhone the choice couldn’t be clearer.”
The new iPhone models are slated to be available at T-Mobile US stores and online at 8 a.m. on Sept. 25.
T-Mobile US reps said that preorders are “through the roof” with Legere adding that preorders for the new devices are up 30% compared to Apple’s release in 2014.
The company also said customers can get a promotional price on the Apple Watch with stores offering the Apple Watch Sport model for no money down with no interest.
Telecom analyst Jim Patterson recently took a look at the new iPhone models and zeroed in on support for T-Mobile US’ band 12 of 700 MHz spectrum as “the most important feature change.”
“Having used a Samsung Galaxy 6 Edge over 700 megahertz for the last six months, I am confident that the 6S and 6S Plus are going to have a big effect on T-Mobile US’ network usage (this includes reducing the strain on the 1700 megahertz and 1900 megahertz networks for older devices). In Dallas, my speeds routinely top 50 megabits per second and can exceed 90 Mbps during nonpeak periods (using a Galaxy S6 Edge) compared to Sprint’s eight to 15 Mbps (using an LTE-equipped Galaxy S5).”
