In today’s wireless world, your marketing messages have to be able to reach consumers no matter where they check their email. Here’s how to mobilize your campaigns.
2008
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Ever had to wait 10 minutes for a credit card transaction in a cab to go through? Those days might be over for New York City’s iconic yellow cab fleet thanks to the Sprint-Nextel Corp. and VeriFone Holdings Inc. taxi …
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CMMB may not be the only mobile TV standard in China for long, as Legend Silicon is rolling out more new digital TV chips based on China’s terrestrial digital television broadcast standard called GB20600-2006, designed for both fixed and mobile …
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Programs like Meet or Delete and Engine Room, which are created for marketers and feature products interwoven into the plots, are becoming more popular among execs at TV networks. Such shows, known on Madison Ave.
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Best Buy Co. Inc. moved more aggressively into the content-distribution arena, agreeing to pay $121 million to pick up the subscription-based online and mobile music company Napster.The big-box retailer said it will pay $2.65 per share in cash for Napster …
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RCR Wireless News is planning to celebrate the 25th anniversary of the first cellular phone call in its Oct. 13 edition. As such, we want your memories of any of the last 25 years of wireless.Through the years, the RCR …
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A class-action antitrust lawsuit accuses AT&T Mobility, Verizon Wireless, Sprint Nextel Corp. and T-Mobile USA Inc. of acting together to hike the price of wireless text messages. The new litigation comes on the heels of a Senate lawmaker’s probe into …
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Electronic Arts Inc. announced a pact to bring “Tomb Raider Underworld” and other Eidos Interactive Ltd. titles to mobile.EA Mobile won wireless rights to “Just Cause 2,” “California Games X” and “Minesweeper” in addition to the eighth Tomb Raider game, …
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SAN FRANCISCO – The CTIA I.T. show always brings together the best of the enterprise market and the best of the entertainment space to push mobile deployments in both arenas. Data continues to produce a bigger piece of carriers’ revenues, …
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T-Mobile USA Inc. officially took the reigns from SunCom Wireless Holdings Inc. The nation’s No. 4 carrier launched its branded service in former SunCom markets across North Carolina, South Carolina, Tennessee, Georgia, Puerto Rico and the U.S. Virgin Islands last …
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Federal Communications Commission Chairman Kevin Martin unveiled a new plan to auction valuable airwaves to foster interoperable public-safety/commercial communications around the country. The proposal takes nationwide and regional licensing approaches, and retains a public-private partnership approach and advances other reforms …
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San Francisco – Full-track downloads are spinning their wheels and subscription services are falling on deaf ears. So Nokia Corp. and its music-industry partners are hoping music lovers will shell out for devices that come with music.The Finnish manufacturer-cum-Internet services …
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NEW YORK (Reuters) – As personal computers go, the new rash of ultra-mini laptops are full of geeky goodness. Light, portable and powerful, they are almost perfect. Almost.
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Editor’s Note: Welcome to our weekly feature, Analyst Angle. We’ve collected a group of the industry’s leading analysts to give their outlook on the hot topics in the wireless industry. To adapt the words of famed chaos theorist Edward Lorenz …
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The mobile Internet has officially gone to the dogs. Nestle Purina PetCare Company with the help of go2 Media has launched two mobile Web sites for pet owners. With the launch of Purina.mobi and go2pets, the home computer no longer …
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No Matter Where You Roam, New Mobile Services Make It Possible to Keep. . ..
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TEL AVIV (Reuters) – Mobile phone operator Cellcom (CEL.TA: Quote , Profile , Research , Stock Buzz ) (CEL.N: Quote , Profile , Research , Stock Buzz ) on Sunday launched a new advertising model in Israel enabling subscribers to …
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Next time you are having trouble standing on a street trying to flag down a taxi, get out your mobile device and send #TAXI. Customers of AT&T Mobility, Verizon Wireless and Alltel Wireless can now punch in the code to …
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SAN FRANCISCO — There is no shortage of challenges in getting m-commerce off the ground in the United States. But maybe the most important factor is time.That was the takeaway from yesterday’s afternoon session on all facets of mobile commerce, …
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SAN FRANCISCO — Barry Cottle is pimping his ride with eye-catching rims, fancy hood art and those cool hydraulic things that can bounce a car like a basketball at red lights. And he’s doing it all with one finger.The SVP …
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SAN FRANCISCO — A relatively new display technology that offers vast power savings, is viewable in direct sunlight and offers longer device use between charges has hit the market with a barely detectable splash.Those first ripples could become a tsunami, …
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SAN FRANCISCO — There are success stories in how wireless technology is helping the enterprise sector save money and improve employee productivity, but some in the industry say more can be done.When it comes to wireless services, the need of …
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SAN FRANCISCO — Wireless industry association CTIA and Harris Interactive think they have found the answer to one of history’s most elusive mysteries: what teenagers want. In a report dubbed “Teenagers: A Generation Unplugged,” Harris surveyed 2,000 teens across the …
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Zed said it will work with Lionsgate to develop mobile entertainment projects based on the studio’s films. The Spanish content titan will help create and distribute mobile video as well as ringtones, wallpaper and games from Lionsgate properties, and will …