TOKYO-Dentsu, the largest advertising company in Japan, is going to launch an advertising business targeting mobile terminals in China. In cooperation with JCD, a Tokyo-based information technology (IT) venture, Dentsu will launch ads targeting Japanese companies that are going to explore the Chinese market. Dentsu is going to launch an experimental service via MNC, a subsidiary of JCD, soon, with a target to launch a commercial service in China in the fourth quarter of 2003.
