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LONDON—Vodafone Multimedia, part of Vodafone U.K., selected SeeBeyond and its integration partner Ect to develop infrastructure to allow event-based or two-way text messaging.
“By leveraging the benefits of the SeeBeyond integration platform, Vodafone Multimedia is providing its customers with personalized information wherever and whenever they want to receive it,” said David Bennett, SeeBeyond’s vice president.
