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Sponsored: CSPs need analytics, visibility to drive efficiency and revenue

Brocade provides end-to-end analytics solutions that enables real-time network insights

The telecommunications industry generates a higher volume of diverse data points than any other sector. Rapid evolution and fierce competition make it essential for Communications Service Providers (CSPs) to not only capture and store these network metrics, but also use the information to improve innovation and the customer experience, both hallmarks of a successful organization.

Brocade provides the network analytic solutions that are necessary to turn data into actionable direction. Analytics infrastructure needs to be scalable enough to grow with a business, while providing pervasive end-to-end monitoring that can be easily harnessed to drive revenue and improve customer services.

These solutions provide a real-time glimpse into network activity that enables engineers to foresee service degradation before it happens. Issues that previously would have triggered a cascade of customer complaints to call centers can now be proactively addressed in a way that improves end-user satisfaction while reducing capital and operating expenses.

For example, software platforms can use analytics to trigger self-optimization to balance data loads, and Wi-Fi offload can intelligently come into play when radio access networks show signs of congestion. With an eye toward the future of mobile video delivery, Brocade sets the stage for delivering video as a service in a future-proof, agile manner.

Two recent use cases highlighting the value of analytics and the clear value of the Brocade network architecture. Introducing Brocade network analytics reduced total cost of ownership by 23% and 33% for two organizations, when compared to less- automated project management alternatives.

Brocade’s distinct advantage is its virtual network functions hosted on virtual machines. A network monitoring and customer experience management use case shows that the Brocade virtual network architecture provided a 43% savings in total cost of ownership.

Brocade continues to strengthen its network analytics portfolio through strategic acquisitions.  In 2014, Brocade acquired privately-held Vistapointe, which has offices in the U.S., Ireland, and India.

The absorption of Vistapointe has added even greater value to product offerings designed for mobile operators that want to maximize Network Functions Virtualization (NFV) with carrier-grade network analytics and visibility solutions.

As carriers move toward the eventual adoption of still-developing 5G network standards, Brocade is already poised to enable that migration with its forward-leaning software-centric product suite.

Brocade can help CSPs differentiate with a powerful and comprehensive analytics portfolio that heightens network visibility to turn raw data into actionable business information and processes in real time. As a result, CSPs can fully realize the promise of Big Data to effectively manage and monetize their costly asset investments.

Learn more about the Brocade Network Visibility Platform and take a deeper dive into the benefits of analytics solutions.

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