BROWSING: Strategy Analytics

BOSTON-The wave of flat-rate pricing plans carriers have been introducing during the last year has helped force the wireless industry to go after higher average-revenue-per-user customers, according to Kelly Quinn, a senior industry analyst at Strategy Analytics Inc."This runs totally contrary to the direction...

Wireless carrier marketing efforts during the last year have largely focused on new pricing schemes, but that may be about to change.AT&T Wireless Services Inc. kicked off the trend more than a year ago when it introduced its Digital One Rate plan. In the...

LUTON, England-A study published by Strategy Analytics reports almost half of all cellular users in Europe can name Nokia Oy as a manufacturer of cellular phones. L.M. Ericsson (45 percent) and Motorola Inc. (42 percent) also achieved strong results, well ahead of second-tier vendors...

After MCI WorldCom Inc. made news with its plans to acquire paging carrier SkyTel Communications Inc., the first question on everyone's mind was, "Why?"In a recently released update, Strategy Analytics said it believes "the acquisition ... represents an attempt by MCI WorldCom to appease...

LUTON, United Kingdom-A new report compiled by Strategy Analytics shows low-spending customers and the introduction of prepaid services in Europe are causing average revenue per user rates to progressively decline for many cellular providers."While cellular ARPU levels are now showing signs of bottoming out...

What is the first thing that comes to mind when you think of a hamburger and French fries? Probably McDonalds.Think of a pair of tennis shoes, and you probably picture the Nike swoosh. Or a pair of jeans, and you probably think of Levi's....

In the Top 20 Wireless Resellers list (Jan. 11), Discount Cellular Inc. and The Mobile Phone Co. were listed wrong. The companies are agents for Omnipoint. Discount Cellular also is an agent for Powertel and Sprint PCS and a reseller for several cellular carriers....

The United States's largest independent cellular carrier in early January entertained bids from two potential buyers in what could become a global bidding war.AirTouch Communications Inc. confirmed it was in discussions with Bell Atlantic Corp. for a possible tie-up and later confirmed it had...

Wireless carriers and handset vendors may be overlooking an important market segment in their rush to increase revenues by targeting high-end and entry-level cellular phone users, according to a report published by Strategy Analytics Inc.'s Mobile Communications Service North America."There's definitely a herd mentality...

The rapid growth of prepaid wireless services in Western Europe will not continue unchecked, according to a report published by Strategy Analytics.The availability and adoption of prepaid wireless services in Western Europe has increased dramatically during 1998, with an expected 15 million customers opting...

This holiday season will see an unprecedented number of mobile phone competitors in the market, but carriers still seem unwilling to compete with break-neck pricing as they aim to keep average revenue per user at high levels.It's a "digital Christmas" this year, said Miles...

Sorry Microsoft Corp., but analyst firm Strategy Analytics predicts the handheld device market in the future will not be dominated by any single standard."Microsoft will not dominate this category as it has with PCs," Matthew Checkley, associate consultant with the firm, said in a...

Strategy Analytics debated the future of data transmission over cellular networks in a conference call last week, and found that while current usage levels are low in both Europe and the United States, there is great potential for such advanced services.In Europe, where Global...

DENVER, United States-Analysts from consulting firm Strategy Analytics debated the future of data transmission over cellular networks in a June conference call, concluding that while current usage levels are low in both Europe and the United States, there is great potential for such services.In...

The Western European cellular service market will grow from $31 billion in 1997 at an annual growth rate of 7.6 percent to become a $52 billion industry by 2002, according to a new forecast from International Data Corp."The cellular market in Europe is maturing...

The number of digital wireless subscribers is expected to increase rapidly this year as more cellular carriers begin to push digital service aggressively.While many cellular carriers last year offered digital service as a way to offer products similar to what their personal communications services...

The European wireless community has been reasonably successful at being able to feel superior to its U.S. counterparts. Europe has a unified digital standard. It offers short message services. It introduced introduced PCN.But today I feel equal. A study by Strategy Analytics called Creating...

Strategy Analytics, a research firm based in Delafield, Wis., gave perhaps the most conservative forecast of the paging industry to date during a teleconference coinciding with the release of its report, titled "U.S. Paging Market Status and Forecast."Ann Lynch, a researcher at Strategy Analytics,...

PrimeCo Personal Communications L.P. awarded Lucent Technologies Inc. a $500 million three-year exclusive contract to supply personal communications services equipment and services for the next phase of its network development.The announcement is a blow to Motorola Inc., which was in discussions with PrimeCo in...

AT&T Corp. is expected to announce to analysts today its operating strategy for the year that will include as many as 19,000 layoffs, management restructuring and the integration of its wireless business with its long-distance, local and Internet service divisions, reported the Wall Street...

Sprint Corp. reportedly is intensifying its search for a European partner to construct a possible merger or partnership scheme that could give the long-distance carrier enough cash to buy out its cable partners in the personal communications services business.Analysts close to the situation indicate...

LOS ANGELES-The CDMA Development Group has said it wants to create a single name for the Code Division Multiple Access family of products. Wireless local loop, cellular and personal communications services are based on the same specification, said Perry LaForge, executive director of the CDG....

There won't be many big-time losers among the A- and B-block carriers, wireless analysts say."They'll probably all make it, but the question is how well will they make it," said John Bensche, equity researcher for CS First Boston's wireless communications division.More than a half...