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Verizon Wireless grabs 32% of iPhone 4 market in five months

Verizon Wireless (VZ) didn’t get Apple Inc.’s (AAPL) iPhone 4 until eight months after AT&T Mobility (T), but it now has 32% of all iPhone 4s in the United States running on its network, according to a new report.
Based on traffic and iPhone 4 sales at Verizon since it launched the device, mobile analytics firm Localytics has tracked consecutive monthly jumps. Verizon grabbed 7% of the iPhone 4 customer base in May and June alone.
Localytics suggests Verizon’s unlimited data offering, which sunseted this week, could have played a role in Verizon’s momentum.
Since the iPhone 4 launched in February, AT&T’s share has steadily dropped from an effective monopoly on all iPhones to a 67.7% share of all active iPhone 4s in the United States today.


Matt Kapko
Former Feature writer for RCR Wireless NewsCurrently writing for CIO Matt Kapko specializes in the convergence of social media, mobility, digital marketing and technology. As a senior writer at, Matt covers social media and enterprise collaboration. Matt is a former editor and reporter for ClickZ, RCR Wireless News, paidContent and mocoNews, iMedia Connection, Bay City News Service, the Half Moon Bay Review, and several other Web and print publications. Matt lives in a nearly century-old craftsman in Long Beach, Calif. He enjoys traveling and hitting the road with his wife, going to shows, rooting for the 49ers, gardening and reading.

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