Wireless Logic’s acquisition of SIMETRY reinforces its position as IoT’s most aggressive consolidator. But while the managed connectivity market is widely tipped for merger-driven scale, inflated valuations and healthy growth rates may be slowing broader industry consolidation.
In sum – what to know:
21st acquisition – Wireless Logic’s deal for US-based SIMETRY is its 21st, and tenth in four years; it is acquisition overall, with growing capabilities across cellular, satellite, fixed-wireless and mission-critical connectivity services.
Twin narratives – Counterpoint argues acquisitions are becoming essential as IoT deployments grow complex and providers grasp for scale, while Transforma says MVNOs are being over-valued, and MVNO buyers know it.
High valuations – Private-equity-backed IoT providers commanding rich revenue multiples are making organic growth more attractive than costly acquisitions and integration programmes in the IoT space.
Fiercely acquisitive Wireless Logic has bought US-based managed IoT provider SIMETRY for an undisclosed fee. It is its 21st acquisition in total, and its 10th in the last four years – and confirms, if it was in doubt, that the UK firm is the king of consolidation in the fragmented IoT space. It prompted analyst Matt Hatton, following the market since the M2M days, to suggest in an excellent blog post that Wireless Logic is “almost single-handedly” forcing an overdue right-sizing of the sector, as virtual operators (MVNOs) seek sufficient scale to multiply minimal airtime margins.
Wireless Logic has also picked up UK connectivity specialist Comms365 this year – since RCR last wrote about it, mid-2025, on the back of a deal for MVNO Zipit Wireless, marking its first acquisition of a US-headquartered firm, plus Canadian subsidiary Mtrex Networks. Comms365 offers SD-WAN, IoT, and bonded services that combine satellite and 4G/5G links as a single network solution. The purchase of Zipit Wireless followed directly on the heels of deals for Brazil-based Arqia (2025), Israel-based Webbing (2023), and Singapore-based Blue Wireless (2023).
Its latest target, Houston-based SIMETRY, was founded in 2020 as a division of Stallion Infrastructure Services, a provider of “tech-enabled infrastructure solutions” for the construction, energy, manufacturing, and sectors. It sells “tailored” IoT connectivity on a “unified SIM” via AT&T (including FirstNet), T-Mobile, and Verizon (including Frontline) – as single carrier or multi-carrier plans, noted Hatton. It works with 600 operators in 190 countries, apparently. It also resells satellite connectivity from Starlink and OneWeb, plus fixed-wireless and sundry hardware.
In press messaging, there was repeated emphasis on its capability in a “complex” IoT space to deliver “mission-critical” connectivity. Oliver Tucker, co-founder and chief executive at Wireless Logic, also pointed to its “deep carrier relationships [and] 24/7 US technical support”. He said: “This isn’t our first step into the US. Between Zipit, Webbing, and Blue Wireless, we’ve already built a strong presence, but the opportunity in the world’s largest IoT market is still huge.” Cash Blackburn, his opposite number at SIMETRY, will continue to lead the business.
Darron Anderson, chief executive at Stallion Infrastructure Services, commented: “We have watched this team build something truly special: a managed IoT connectivity platform that earned the trust of customers in demanding operating environments and critical connectivity functions across the globe. As Stallion deepens its focus on our tech-enabled site services and infrastructure solutions, finding the right long-term home for SIMETRY was a strategic priority. Wireless Logic [is] the right long-term partner for SIMETRY.”
The obvious reading is that this latest stop in Wireless Logic’s shopping spree is another sign that the fragmented IoT market is consolidating, at last, around a few big MVNO firms. Siddhant Cally, senior analyst at Counterpoint Research, reflected: “[It] reflects a trend shaping the managed IoT connectivity market – consolidation. As enterprise IoT deployments become more complex, providers are increasingly turning to acquisitions, strategic investments and ownership restructuring to strengthen their competitive position.”
He explained: “Acquiring regional specialists provides a faster route to market than building those capabilities organically, bringing established customer relationships, local expertise, and operational maturity under one roof… Wireless Logic is playing to its strengths. Expanding geographic reach and capabilities is the priority across the industry. The next challenge will be striking the right balance. Global connectivity providers must also act like local specialists. As connectivity and enterprises both get ‘smart’, so shall vendor strategies to ensure growth and scale.”
But Hatton, founder at Transforma Insights, isn’t having it – and, really, his commentary is the most insightful.
Hatton wrote: “There have long been predictions that this is a space ripe for consolidation. But consolidation has been slowing… Nine MVNOs have been acquired [since late 2023]. That compares to 28 in the two years prior.” He listed some, besides the Wireless Logic rampage: 1oT’s deal for Dutch firm CheerIoT (2025); M2M Data Connect’s purchase of M2M France (2024); Melita.io’s deals for Crout, Conekkt, and Digital SIM in the DACH region (2024-26), OptConnect’s for Capestone/Comgate in the Netherlands and M2MDataGlobal in Chile (2024).
He explained: “Wireless Logic is trying its hardest but most of the rest of the market isn’t following suit.” Why so? Hatton posed the question, and also answered it. “The simple answer is a lack of capacity or appetite… There are big benefits to consolidation, with additional scale, reach, and functionality. But it seems like the inflated price tags of many IoT MVNOs and a conspicuous lack of deep pockets is inhibiting that market consolidation. If the price is so high as to render the benefits marginal, it’s hardly surprising that many will focus instead on organic growth.”
Certain MVNOs, meanwhile, have been picked off by private equity and venture capital firms for inflated fees, he suggested, including 1Global, KORE, Pelion, Sensorise, Velos, and also Wireless Logic itself – which was acquired by Montagu in 2018, and “welcomed” investment firm General Atlantic as a new minority shareholder as recently as May. He reflected on the purchase of IoT mainstay KORE by Searchlight and Abry earlier this year, valuing the firm at $726 million, as well as the new funding for Wireless Logic, valuing the UK firm at £3.5 billion.
“The headline [KORE] figure… represented a valuation of 2.5x revenue and 11.5x EBITDA – for a company whose shares had been trading well below that… [The] investment from General Atlantic [valued] Wireless Logic at £3.5 billion – which is somewhere just shy of 10x revenue. Other juicy headline multiples included Cubic3 [as acquired by Softbank in late 2023] at 16x revenue and 152x EBITDA [and] Telenor Connexion’s… investment from Verdane… [which valued the firm at] SEK7.5 billion ($770 million), a 6-7x multiple on revenue and 20x on EBITDA.”
He added: “Perhaps it’s just… inorganic growth (through acquisition) is painful relative to organic growth. There’s integration challenges and one might argue the money is better spent beefing up the proposition or [sales team]. Particularly if the relative cost of acquisitions is artificially high. Perhaps there’s a view that with growth in the market, consolidation isn’t as necessary… The next 10 years will see a CAGR of six percent in Europe and North America for ‘value added connectivity’ (revenue that accrues for the provision of cellular-based IoT connectivity).
“The figure is pretty consistent throughout the forecast period. Is that enough growth to mitigate the need for consolidation. Perhaps. But, we should note the figure shown consists of a lot of connections that have already been deployed, so aren’t ‘up for grabs’ in each year. Net additions of connections grow at a much healthier 9% and 11% in Europe and North America respectively. Although that also comes with continued erosion of revenue per connection.”
IoT Value-Added Connectivity in Europe and North America 2025-35 [Source: Transforma Insights, 2026]
Hatton’s blog is worth a read.
Meanwhile, Wireless Logic has also just stuck out a press note to point to its good showing in analyst reviews of the IoT sector. It was rated as a ‘leader’ in Gartner’s most recent (2025, released May 2026) Magic-Quadrant review of managed IoT providers – for the second year running, it noted – based on the ‘completeness’ of its vision, and the depth of its proposition. It has also got the nod from Transforma Insights and Omdia, as a ‘leader’ company in the former’s Market Radar assessment and the latter’s round-up of managed IoT providers.
The pair cited its geographic expansion into Latin America via its purchase of Arqia, and consolidation in the US via a deal for Zipit Wireless, plus its own drive to upgrade its ‘technology stack’ – via “resilient connectivity through to application enablement”, said Wireless Logic.
The firm, founded in 2000, claims to have 20 million IoT devices under management for 25,000 enterprise customers in 165 countries, enabled via roaming partnerships with 750 carriers. It also “operates through a portfolio of specialist brands”, it said – in 25 countries on four continents. It serves in sectors such as automotive, energy, healthcare, industrial, and transport, it said. It is backed by Montagu Private Equity and General Atlantic, as above.
