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LatAm Wrap-Up: Cisco launches innovation center in Brazil; region’s spectrum shortfall

Cisco has opened a center of innovation in Rio de Janeiro. The center will integrate Cisco’s portfolio with technology from local players to create solutions that meet the needs of the Brazilian market. During the ceremony, Robert Lloyd, Cisco’s president for development and sales, highlighted the company’s vision for the next wave of innovation: the Internet of everything.

Lloyd noted that this is the first innovation center of its kind in the world. “We are very committed to the government’s agenda to drive growth, education and job creation,” Lloyd said. “This center of innovation is unique. We’re inviting local partners to create new things. This center can be crucial for the entire Latin American region.”

Rodrigo Dienstmann, president of Cisco Brazil, told the audience at the opening ceremony (see video here) that the center is very important to Cisco, and it demonstrates how the company is committed to its innovation agenda.

Dienstmann explained that the innovation center will focus efforts on developing local solutions in strategic areas, such as public security, sports and entertainment, smart cities, smart management of energy, and the oil and gas industry.

Spectrum—A report posted by 4G Americas, and independently researched and authored by Jose Otero, evaluated the current status of spectrum available in 19 Latin American countries compared to the International Telecommunications Union recommendations to accommodate the surge in mobile network traffic by the year 2015.

The study’s findings showed that only 20% of the ITU’s target spectrum allocation for 2015 has been met in the Latin America region overall, resulting in a tremendous shortfall of available spectrum. By 2015, most Latin American countries will be 50% below the ITU recommended spectrum allocation.

Emerging markets—Ovum predicts that the next wave of mobile Internet users will come from urban areas in emerging markets, boosted by the lack of fixed Internet infrastructure. Therefore, the consultant firm advised that operators and content providers should step up to help the next billion progress to a smarter mobile Internet experience.

Ovum’s research also showed that while the installed base of smartphones accounted for just more than 20% in emerging markets at the end of 2012, it will reach nearly 50% by 2017, which translates into more than two billion devices. As the fastest-growing segment within overall devices, smartphones will be a critical driver of increased mobile Internet use across emerging markets.

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