YOU ARE AT:EMEAEurope: Orange sees end to French telecom price war

Europe: Orange sees end to French telecom price war

In reaching a relatively stable first quarter, France’s leading carrier, Orange, believes that the French telecom price war is finally coming to close.

“This quarter is satisfying for us especially as the margin stabilizes,” Orange finance chief Gervais Pellissier told Businessweek. “Orange’s profitability has been under pressure since 2009, with prices slashed and important changes in European telecoms.”

Orange announced that its first quarter consolidated revenue declined 3.8% to $13.6 billion. Earnings before interest, taxes, depreciation and amortization fell 3.4% to $4.181 billion. The EBITDA margin was a stable 30.8% for the quarter compared to the same quarter of 2013.

Orange credited the cuts to wireless subsidies and labor costs for slowing its decline in profitability.

France’s telecom price war is often attributed to the low cost offers of Iliad, the No. 4 carrier, which entered the market in 2012 and operates under the brand “Free.” The French market is undergoing another big shift this year with the recent deal to sell the No. 2 player SFR to the Altice Group which controls the cable operator Numericable. That deal has, in turn, spurred talk of a potential acquisition of the No. 3 carrier Bouygues by Iliad.

More telecom news from Europe:

EE is on target to reach six million LTE customers in the United Kingdom by year end. Britain’s largest mobile operator, EE announced that it had added another 889,000 customers to its LTEbase in the first quarter, bringing its total to 2.9 million. EE, formerly known as Everything Everywhere, is a joint venture between Orange and Deutsche Telekom.

KPN’s first quarter earnings fall 22%. KPN is planning to cut 2,000 jobs, mostly in its corporate business.

Telekom Austria goes on spectrum spending spree in Slovenia. The carrier, which will soon come under the control of major stake holder América Móvil, bought up nearly half the spectrum in Slovenia’s recent auction for $89 million. The carrier’s Slovenian unit, Si.mobile, plans to cover 95% of the country’s population with LTE within three years.

Want more European telecom news? Follow me on Twitter!

ABOUT AUTHOR

Sara Zaske
Sara Zaske
Contributor, [email protected] Sara Zaske covers European carrier news for RCR Wireless News from Berlin, Germany. She has more than ten years experience in communications. Prior to moving to Germany, she worked as the communications director for the Oregon State University Foundation. She is also a former reporter with the San Francisco Examiner and Independent, where she covered development, transportation and other issues in the City of San Francisco and San Mateo County. Follow her on Twitter @szaske