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Is AppLoop fading already?

January 6 2009 - 6:00 am ET | Robin Wauters | TechCrunch

When AppLoop launched its self-service platform for tracking and advertising on mobile applications last July, we were quite impressed. Leveraging the iPhone 3G’s native GPS capabilities, AppLoop’s geo-aware mobile ad network was able to tell when a consumer was close to a specified business address and serve up ads for that business accordingly.

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