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Facebook opens office in Brazil; country counts 25 M users

Facebook announced the opening of its office in Brazil, under the leadership of Alexandre Hohagen, who formerly was Google Inc.’s (GOOG) country manager for Latin America. Located in São Paulo, the office will support local businesses and organizations in Latam, helping them to be connected with Facebook’s users and driving their brands to be more social.

Facebook counts 25 million active users in Brazil. “With the growing number of Brazilians and Latin Americans using it daily to connect not only with friends but with brands and causes, Facebook provides the perfect combination of reach and engagement for businesses to engage their consumers,” said Hohagen in a company press release. Hohagen started at Facebook in February as vice president for Latin America.

Besides Brazil, Facebook has international offices in Germany, Australia, Canada, Spain, France, Hong Kong, India, Ireland, Italy, Japan, Malaysia, the United Kingdom, Singapore and Sweden. In São Paulo, Facebook is investing in a team that will monitor growth. The company is hiring for a variety of positions.

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Roberta Prescott
Roberta Prescott
Editor, [email protected] Roberta Prescott is responsible for Latin America reporting news and analysis, interviewing key stakeholders. Roberta has worked as an IT and telecommunication journalist since March 2005, when she started as a reporter with InformationWeek Brasil magazine and its website IT Web. In July 2006, Prescott was promoted to be the editor-in-chief, and, beyond the magazine and website, was in charge for all ICT products, such as IT events and CIO awards. In mid-2010, she was promoted to the position of executive editor, with responsibility for all the editorial products and content of IT Mídia. Prescott has worked as a journalist since 1998 and has three journalism prizes. In 2009, she won, along with InformationWeek Brasil team, the press prize 11th Prêmio Imprensa Embratel. In 2008, she won the 7th Unisys Journalism Prize and in 2006 was the editor-in-chief when InformationWeek Brasil won the 20th media award Prêmio Veículos de Comunicação. She graduated in Journalism by the Pontifícia Universidade Católica de Campinas, has done specialization in journalism at the Universidad de Navarra (Spain, 2003) and Master in Journalism at IICS – Universidad de Navarra (Brazil, 2010) and MBA – Executive Education at the Getulio Vargas Foundation.